FT.com reports on the latest developments at Reader’s Digest, whose US arm recently sought bankruptcy protection.
The publication is looking to overhaul its global online activities:
“‘We were the Google News of the 1920s. We were the original aggregator,’ said Jonathan Hills, the newly promoted general manager of readersdigest.com.
“Reader’s Digest is not looking to charge for content online, he said. The new design will instead rely on a business model combining higher-quality advertising units and sales of books, CDs and other products.”
An internal document from Reed Business Information, publisher of Estates Gazette and New Scientist, says the company wants to grow its revenue from online activities by 50 per cent within three years.
For those that have been under a rock/on Mars for the last year, the next President of the United States will be decided tonight, giving news organisations another opportunity to flaunt their interactive, live reporting and user-generated wares as the votes unfold.
Twitter Vote Report: the microblogging tool has been harnessed by a network of volunteers to map voters’ experiences at the polls. Tweets tagged with waiting times (e.g. #wait 120 for a 120 minute delay) are plotted creating a rapidly updating map of problems. Could be a great service for local newspapers in the states to provide:
WashingtonPost.com: the paper has gone for an aggregated approach, pulling together all strands of its election day coverage on a map. The TimeSpace: Election graphic shows photos, video, articles, tweets, posts and audio and lets you scroll through the day with a timeline:
Yahoo: created a one-stop shop, US election microsite drawing together all of its features, including forums, Yahoo Answers, AP and Politico stories and aggregated content from external news sites, a Flickr stream of photos and options to set up news alerts on the candidates.
Hubdub: the just-for-fun news prediction site is carrying an election forecast map, which it claims is based on ’51 underlying prediction markets that respond in real-time to breaking news’. Users can view forecasts state-by-state to help them decided where to place their Hubdub dollars when predicting the outcome of questions such as ‘Who will win the 2008 US Presidential Election?’ and ‘What will be the margin of victory in the state of Ohio?’