paidContent:UK: IHT.com will keep its own identity on NYTimes.com site

October 9th, 2008Posted by Laura Oliver in Editors' pick

Forbes.com originally reported the site would shut down, but that is not the case, Vivian Schiller, SVP and GM of NYTimes.com told paidContent. "The idea is to have one big global brand under one roof," she said, stressing that IHT content would be co-branded and feature IHT specific content. Full story...

Tags: International Herald Tribune, USA, Vivian Schiller

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