So Associated Northcliffe Digital/Northcliffe Media came out smiling, after digital awards aplenty at last night’s Newspaper Society’s Advertising and Digital Media Awards – the group won golds for Niche Website of the Year, Digital Innovation of the year and Digital Team of the Year. On top of that the winner for ad of the year, the Hull Daily Mail, is one of Northcliffe’s too.
Speaking in a release issued last night, the Newspaper Society (NS) communications director Lynne Anderson praised online entries: “The digital element of the awards was particularly impressive this year with clear evidence that local media publishers are becoming increasingly effective at communicating with their audiences online.”
Here’s a selection of the winners from yesterday’s Advertising and Digital Media Awards, online and off:
PRINT ADs:
Advertisement of the Year
Gold: Hull Daily Mail for Modus Interiors – Howz
Silver: Evening Express for Choices 08
Bronze: Evening Express for Ritchie Travel / The Lytham St Annes for Express Leonard Dews – Diamonds
Series of Advertisements for the Year
Gold: The Irish News for John Mulholland Motors Ltd
Silver: Hull Daily Mail for Modus
Bronze: Herald Express for Animal Crackerz Series
Classified Section of the Year
Gold: Express & Star for My Classifieds
Silver: Evening Express for Drive
Bronze: The Press and Journal for Your Ads
ONLINE:
Newspaper Website of the Year
Gold: Nottingham Evening Post – thisisnottingham.co.uk
Silver: Belfast Telegraph – belfasttelegraph.co.uk
Bronze: Cornwall and Devon Media – thisiscornwall.co.uk
Niche Website of the Year
Gold: Associated Northcliffe Digital Lasting Tribute
Silver: Hull Daily Mail – Your Mail
Bronze: Eastern Daily Press – Jobs24
Integrated Campaign of the Year
Gold: Manchester Evening News for NHS ‘I Love Me’ Campaign
Silver: Manchester Evening News for Natwest ‘MoneySense’
Bronze: Hull Daily Mail for ASDA
Digital Innovation of the Year
Gold: Associated Northcliffe Digital for Lasting Tribute
Silver: Lancashire Evening Post for LEPlive
Bronze: Herald Express Mod My Motor
Blog of the Year
Gold: Trinity Mirror Midlands – The Geek Files
Silver: scotsman.com – Luke Donald
Bronze: Hull Daily Mail – Lucy Clark for Hullvibe
Community Website of the Year
Gold: MK News – mkweb.co.uk
Silver: Lancashire Evening Post – lep.co.uk
Bronze: Hull Daily Mail – Your Mail
Digital Team of the Year
Gold: Associated Northcliffe Digital New Product Development Division
Silver: Hull Daily Mail Digital Advertising Team
Bronze: Clyde and Forth Press Digital Media Department
Cross-Platform or Portfolio Sell of the Year
Gold : MEN Media Sales for NHS ‘I Love Me’ Campaign
Silver: MEN Media Sales for Natwest ‘MoneySense’
Bronze: Mediaforce for Scottish Government
