Category Archives: Local media

Local Newspaper Week: Mapping a week’s local news headlines

It’s Local Newspaper Week this week – an event organised by the Newspaper Society to recognise the role of newspapers in local communities. This year’s focus is local independent journalism and holding public bodies to account.

To mark the week, we want to create a snapshot of a week’s headlines from local newspapers across the UK. We’ve kickstarted the map with a picture of Journalism.co.uk’s local newspaper the Argus in Brighton, but want your pictures of newspaper A-boards or headlines from where you are – whether you’re a journalist at that title or a local reader.

You can email the images to laura [at] journalism.co.uk; upload them to our Local Newspaper Week Flickr group at this link; or send them via Twitter using the hashtag #lnw to @journalismnews.

Please include where the photo was taken (village/town/city at least) so we can map it and your name if you want a mention.


View #lnw: Local Newspaper Week headlines map in a larger map

Los Angeles Times: What’s it like to be a one-man hyperlocal band?

The Times’ James Rainey interviews Andrew Kersey, the editor of one of Patch.com’s hyperlocal news sites in the US. Owned by AOL, Kersey is the editor of the local news network’s first southern Californian site, Manhattenbeach.patch.com.

The job would be hard enough if Kersey only had to face the regular challenges of any starting journalist – building sources and writing with authority, for starters. But he’s also got to hire freelancers, edit copy, take pictures, record video, Tweet out news flashes and build a profile for what remains an almost unknown brand.

There’s always too much to do. And it will only pay off if the one area of the operation Kersey can’t control, advertising, can make inroads like no other operator has been able to in the much-hyped hyperlocal news space.

“Patch.com asks for $15 for every 1,000 viewers it brings to one form of online ad that businesses create themselves.” Can this revenue model work and should editors like Kersey have more of a role in the commercial side of the hyperlocal site?

Full story at this link…

Hyperlocal ad trial spreads to Guardian Local’s Edinburgh and Cardiff sites

As reported by Journalism.co.uk last week, the Guardian’s trial of hyperlocal advertising system Addiply has spread across all three of its recently launched local “beatblogs”. The system, which offers low cost adverts that can be sold on a weekly or monthly basis with different rates for different sized customers, went live on the Leeds site last Thursday before being introduced to the Cardiff and Edinburgh Guardian Local sites.

Publishers retain 90 per cent of the revenue earned from the ads, with the remaining 10 per cent split between Addiply and PayPal.

“One of the things Addiply is good for is for people to be able to promote their own community events and local services. It’s not designed or intended to bring in big name advertisers; it’s more for the smaller advertisers in the community or for people listing individual items for sale,” Sarah Hartley, Guardian Local launch editor, told Journalism.co.uk last week.

Outsourcing photography – what cost to local news organisations?

Last week, the Associated Press’ (AP) commercial photography arm, AP Images, launched a new service and a new revenue stream. The new Editorial Assignment Service offers other news organisations the chance to hire out its photojournalists to cover events for their reporting.

(Read more about the launch on the British Journal of Photography’s site and Photo Archive News.)

Twenty-five AP photographers are available via the assignment service and the images on display on the marketing site are great quality. For the AP it’s a new source of revenue and use of existing resources to create a money-making service; for other news organisations – as far as the agency is hoping – it could be a labour-saving device, allowing them to outsource work on far-flung or one-off assignments.

I’m thinking in particular of local media and newspapers here. Many of whom are already AP members in the US – some of whom have left the agency as a results of increased membership fees. Much is made of multimedia and the potential of online publishing platforms to mix words with rich images and more. But where do images from the field stand on a local or regional newsroom’s budget at a time of cuts/limited financial resources?

Some such news organisations are turning photo departments into visual departments – adding video to images – and creating their own money-making products by putting these desks at the heart of the newsroom. US newspaper the Star-Ledger and its website NJ.com is now generating revenue from specialist coverage of local events, in particular high-school sports, and as such video and images remains high on the agenda.

While outsourcing could bring a greater range of images to some news sites and free organisations from the labour of obtaining them, the local knowledge and understanding of an audience can’t be outsourced or replaced by the AP. Local media outlets wanting stronger visuals would do well to develop their own rather than outsource and build products for both a multimedia and potentially commercial end.

Roy Greenslade: Brighton’s Argus and saving local newspapers

Media commentator Roy Greenslade gives a no-holds-barred review of the local news scene in his home city Brighton, in particular the problems faced by the Newsquest-owned local newspaper, the Argus.

As we all know, regional evenings have been in decline across the country, but the Argus has lost more buyers faster than many similar titles. Is this Newsquest’s fault? Well, a publisher cannot be entirely free of blame.

However, the central difficulty facing any editor of the Argus (and, arguably, all regionals and locals) has been demographic, trying to identify, and then appeal to, a target audience. In plain terms, should it be The Times or The Sun or the Daily Mail?

The paper, again like others, has tried to be all things to all people, without managing to satisfy any sector. Its front pages have tended to be red-toppish, with an accent on crime. Indeed, much of the news follows a tabloid-style agenda.

Comments from former Argus journalists, contributors and some readers make for an interesting anatomy of the difficulties faced by regional and local newspapers across the UK – a worthwhile read for all regional hacks.

Full post at this link…

Media Release: Birmingham Post launches sister title Birmingham Post Lite

As reported by The Business Desk West Midlands earlier this week, Trinity Mirror is launching a new freesheet as a sister paper to the paid-for Birmingham Post, which changed from a daily to weekly publication last year.

Birmingham Post Lite will be delivered to around 18,000 homes in the south Birmingham areas of Harborne and Moseley and will contain a selection of the Birmingham Post’s editorial content and material from its Post Property magazine, says a release.

The new newspaper will not carry the paid-for Post’s specialised business
and financial news. Instead it will combine south Birmingham news with the features and leisure content from the Post’s award-winning team.

The BusinessDesk (TBD) had the date pegged as April 22, but suggests the launch is a direct response to plans for a new rival title, the Birmingham Press, from newspaper entrepreneur Chris Bullivant.

“The title (…) is intended to go head-to-head with the Press in the battle to secure advertising from the city’s mid-market estate agents,” says TBD’s report.

NUJ Scotland launches campaign against ‘amateur’ sport journalists

Via AllMediaScotland we learn that NUJ Scotland is launching a campaign against the non-professional sports reporters the organisation considers a “creeping menace”.

According to the NUJ Scotland Campaigns site, the campaign – ‘Kick the amateurs into touch!’ – will “target sports desks who regularly hire teachers, policemen and other non-journalists to report on sports events across Scotland”.

It continues:

When freelances are losing work because of cut-backs and staff journalists are being made redundant it is a scandal that sports editors are using their own version of “fans with lap-tops” without the journalistic skills and traditions that help maintain standards and ethics in the industry.

The union is writing to sports editors, the SPL and Scottish League for support as well as the Sports Ministers in Holyrood and Westminster to help us reclaim ground for the professional writers and photographers.

Regular freelances who are still fortunate to hang onto their work are fed up sitting beside this gang of “citizen journalists” who are queering our pitch. They are concerned at falling standards and rates of shift payments driven down by cheap labour.

But the first respondents on the AMS site are sceptical. One commenter remarks:

“What matters is the quality of the report. If an enthusiastic amateur is better than an NUJ hack then tough. As usual protectionism is the way an industry goes down. The newspaper trade is on a downward slope look at the figures. The internet is going to wipe newspapers out, even TV is being hit. It is called change and progress. The costs of the internet are much less than newspapers. When new technology appears things change and there is nothing the NUJ can do about it.

(Hat-tip: Jon Slattery)

Marc Reeves: Journalism’s old guard – ‘fighting the same battles with the same weapons’

Using the West Midlands, where he edits TheBusinessDesk.com, as a microcosm of the publishing and journalism industries in this post on the future shape of media, Marc Reeves concludes that the only constants right now are “perpetual revolution and reinvention”.

Reeves’ post intelligently dissects the problems facing both the ‘old guard’ of traditional media and the ‘new old guard’:

The economics that sit behind great media engines like News International, Trinity Mirror and ITV have changed forever, but – just like the recession – that change comes with a very long tail, and its effects therefore will be felt for a long time to come (…) many players think the only sensible action is to keep on fighting the same battles will the same weapons.

(…) Anyone comfortably settling themselves in for a long career as ‘web publisher’ had better get real. Print monopolies may have lived high on the hog for a couple of hundred years or so, but the equivalent timespan in web publishing is measured in months.

And this is the real problem for the ‘old guard’. When they eventually get what the internet really means for their business, they’ll be seduced into thinking they’ve swapped the old certainties of print for the new certainties of digital.

Full post at this link…

Media Guardian: Regional news consortia will miss election contract deadline

Attempts to rush through plans for Independently Funded News Consortia (IFNC) to replace regional news provision by ITV ahead of the general election on 6 May have failed.

The winning bids for the IFNC pilots in Tyne Tees/Border region, Scotland and Wales were announced on 25 March, but contracts for the scheme will not be signed before the election date, a spokeswoman for the Department for Culture, Media and Sport confirmed to the Guardian.

Those involved will now have to hope for a Labour victory on polling day as the Conservative party has said it will scrap the IFNC plans.

Full post at this link…

Your guide to the CMS Report on the Future for Local and Regional Media

The UK parliament’s cross-party Culture, Media and Sport Committee published the results of its year-long inquiry into the state and future of local and regional UK media today, calling for greater investigation of and stronger rules for council-run newspapers.

“We endorse the sentiment that it is local journalism, rather than local newspapers, that needs saving,” says the report.

“The two are far from mutually exclusive, but newspapers need to be innovative in the way they train their journalists to work in a multiplatform world.”

The full report is embedded below, courtesy of Scribd, and you can read previous Journalism.co.uk reports on the committee’s evidence sessions at this link. But for your perusing pleasure, here’s our breakdown of some of the key sections and quotes:

  • p4 – “the broadcast pool”: “We take note of the Press Association’s concerns about the exclusivity of the ‘broadcast pool’ (video content of news events that are only allowed to be covered by a single camera, and is then shared between the BBC, ITN and Sky) and conclude that it is no longer appropriate to distinguish between broadcast and non-broadcast media when newspapers are increasingly using video on their websites.”
  • p9 – breakdown of local media operators and owners;
  • p11 – the role of local and regional newspapers in “the news pyramid”;
  • p16 – “We welcome the BBC’s proposals to increase the number of external links on its websites. We recommend that every local BBC website should link to the local newspaper websites for that area.”
  • p17 – Committee’s views on state subsidies for local and regional media.
  • p17-21 – recommendations for changes to cross-media ownership rules and regulations;
  • p24-5 – recommendations regarding local authority newspapers and council publications;
  • p28 – “For a long time local newspapers have made relatively little change to their business models. Now, along with the other traditional media platforms of television and radio, they face a vast array of digital and internet services, providing relatively easy market entry, all vying for advertising revenue and readerships. While some economic factors are cyclical, other changes of a structural nature are likely to be permanent. As is clear from the evidence we have heard from local newspapers themselves, local newspapers must innovate and re-evaluate the traditional model of local print media in order to survive in the new digital era.”
  • p33 – “the PSB obligations and other regulatory burdens on ITV need to be reduced, if not removed”;
  • p38 – recommendations regarding the Independently Funded News Consortia (IFNC) plans – though these are a little out of date given that the winning bids for the pilots have now been announced;
  • p51Local radio and localness and the importance of community radio.
  • p60-4 – On Google’s impact on local newspapers.