Journalism.co.uk learns that Hellomagazine.com has a new look, designed with both advertiser and reader in mind, according to a press release issued today. This follows the recruitment of reader bloggers last month.
- A new horizontal navigation bar to complement its picture-led celebrity news.
- A flash-driven home pic gallery, which shows the latest stories in a constantly changing rotation.
- More prominence for the lifestyle section, with larger images.
In the press release the website editor Verity J Smart said:
“The new design allows us to present even more news on the home page, looks clear and uncluttered and means our images even larger than before – always a plus on a photo-driven site. We love it – and hope you do, too!”
Hello magazine is introducing two new mobile services to deliver celebrity news.
Subscribers to MMS alerts will receive daily updates from Monday to Friday of the latest news from the website including an image, while SMS subscribers will be sent the latest headline.
“A launch of a mobile service has been long overdue, and I feel that it will be an important addition to our digital canon. A natural extension of a web presence is a mobile offering,” said Verity J. Smart, editor of the magazine, in a press release.
Users will be charged £1 for MMS messages and 25p for SMS, though monthly bills for each service will not exceed £23 and £10 respectively.
To sign up for the service users should text HELLO1 to 62233 for MMS alerts and HELLO2 to 62233 for SMS, or visit the mobile registration page of the site.