From Lost Remote, a story about how a TV station broke a story via Twitter in the US.
“When a source told WCCO-TV’s Mark Rosen that Brett Favre would join the Minnesota Vikings, he sent out a tweet. Moments later, other reporters re-tweeted the news, and it was piped out to Facebook. Soon, WCCO was one of the top three trending topics on Twitter, reports MinnPost, sending a big traffic burst to WCCO.com. The tweet beat WCCO’s TV coverage, but not by much.”
Related article at MinnPost.
Minnesota’s largest news source, the Star Tribune, was declared bankrupt three months ago and is now in danger of going under. The paper is the largest in the area and the 15th largest in America itself.
Yet another American paper facing closure, it brings to mind the ‘Rocky Road Mountain News’, closed down earlier this year.
Employees have launched an online campaign in the hope of saving the newspaper: “We believe the Star Tribune is an essential community resource that is too valuable to lose,” says the ‘Save the Strib’ site.
On the site, readers are invited to submit business proposals. Also featured are reader testimonials and a petition.