Tag Archives: Community Care

#followjourn: Bronagh Miskelly/group editor

#followjourn: Bronagh Miskelly

Who? Group editor of social care magazine Community Care.

Where? Miskelly’s work can be found mainly at CommunityCare.co.uk. She also has a blog, Bro’s Browsings, although it hasn’t been updated for a little while. Follow this link to see her LinkedIn page.

Contact? Bronagh tweets regularly about social care at @bromiskelly

Just as we like to supply you with fresh and innovative tips every day, we’re recommending journalists to follow online too. They might be from any sector of the industry: please send suggestions (you can nominate yourself) to judith or laura at journalism.co.uk; or to @journalismnews.

Media ignorance of social work industry suggested by ComCare survey

The results of a recent survey into journalist’s knowledge of social work in the UK worringly suggest some severe gaps in understanding of the industry.

The study by Community Care, the magazine covering all areas of the social care profession, suggested that fewer than half of those surveyed knew a degree is required in order to be a social worker.

The questionnaire is part of the title’s wider ‘Stand Up For Social Work’ campaign.

The 10-question survey, which was completed by 30 journalists in a variety of both national and local media positions, including 3 specialist social care writers, also found that 68 per cent of respondents said ‘care worker’ was a social work post; and 37 per cent had no idea whether or not social workers are any better today than 15 years ago.

According to Community Care’s report on the survey last month, the findings did not come as a surprise to British Association for Social Workers chief executive, Hilton Dawson:

“We know that even the supposedly better quality print and broadcast media is ignorant of social work from the way they use outdated words such as social services and child protection or at-risk registers so I’m sorry to say that your findings don’t come as any surprise at all.”

But BASW is taking positive action in light of these findings and will be appointing a public relations manager for the first time, who will be tasked with building relationships with journalists and help improve understanding of social work within the media.

Community Care is also planning to release a factsheet for journalists reporting on the industry.

Community Care asks journalists what they know about social work

Following yesterday’s news that Community Care’s ‘Stand Up Now for Social Work’ campaign had been taken on by Take A Break magazine, the RBI title is now running a survey on journalists to gauge how much the media understands about the care industry and what it takes to be a social worker.

You can complete the survey at this link.

Responses will feed into a factsheet for the ongoing campaign, which was initially launched by drawing attention to the shortlisting of the Sun’s Baby P campaign for the British Press Awards.

Read: Community Care’s Simeon Brody on ‘Why social workers deserve better treatment by the press’

Community Care’s social work campaign picked up by Take A Break

An update from Community Care on its ‘Stand Up Now for Social Work’ campaign (covered by Journalism.co.uk last month): the RBI title’s efforts have been picked up by Take A Break magazine.

The campaign started by drawing attention to the shortlisting of the Sun’s Baby P campaign for the British Press Awards.

TAB has launched its own campaign, ‘Thank God for Social Workers’, as a follow-up. Unfortunately, the mag’s article on the new initiative isn’t online, but Community Care deputy editor Emma Maier tells Journalism.co.uk that TAB is giving away 500 campaign badges and has also criticised the Sun’s ‘name and shame approach’.

TAB editor John Dale told Maier in her report on the development that the title is looking for more stories from social workers, who would have their details protected, and is keen to run more articles on the issue.

Read: Community Care’s Simeon Brody on ‘Why social workers deserve better treatment by the press’