#news2011: Paywalls – ‘the solution is going to be unique and individual’

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In one of the first sessions at the Global Editors Network news summit today the panel discussed paywalls and paid-for apps.

One of the speakers was Frederic Filloux, general manager of ePresse Consortium, the “digital kiosk” or newsstand from ePresse which launched in July this year after just six months of development by a two-man team (the catalogue section of the iPhone app is shown in the screenshot on the left).

Filloux gave an interesting insight into the model and the online challenges of the industry in which it performs.

He said the kiosk has a “news DNA”, leaving the leisure magazine market to other outlets.

“It is highly selective. It had just eight publishers at start, and might have grown to 12 in January. It is capturing an 85 per cent reach, the market is quite concentrated.”

I spoke to him more about the platform after the session, when he also discussed how ePresse would be working with Google’s One Pass system

Frederic Filloux of ePresse by journalismnews

During the session the speakers also called on editors to experiment with numerous revenue streams, and find their unique market.

Filloux told the conference “the company that will survive will be the one able to have not two but 15 different revenue streams and be able to test, experiment and find out what will be most valuable … It will have to test a lot and try many formulas.”

Fellow speaker Madhav Chinnappa, head of strategic partnerships for Google News, added that “the solution is going to be unique and individual”.

In my personal opinion the most successful paywall has probably been the Financial Times, but they have a unique set of circumstances. It took them years to develop their paywall, trying different things. They spent a lot of effort around customer data. They come from unique position. I don’t know any human who pays for a subscription to the FT, it’s companies, so that’s going to be different from most newspapers in the audience.

#news2011: Bringing animation into news content: ‘provides fuller picture of events’

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An interesting part of the visual journalism session at the Global Editors Network summit in Hong Kong today looked at where animation can work with news, by hearing about the work of Next Media.

The company, which is based in Taiwan, produces animation clips based on news events. One of their clips, which depicted a story relating to golfer Tiger Woods has so far received seven million views.

Content and business development manager Mike Logan told the conference the animations aim to offer a “fuller picture of events we believe happened at the time”.

That’s how we use animation at Next Media, animating the missing action. Doing news reporting you have an interview but it’s missing a crucial piece of video and that’s action not happening.

He also discussed News Media’s distribution platform News Direct, which offers –free of charge – “more traditional animation to help supplement video”.

This can simply be downloaded by news outlets and added to their own video work. Next Media’s own animations are also embeddable, such as this one Journalism.co.uk posted on its blog in February to illustrate the sale of the Huffington Post.

Find out more on Next Media here.

#news2011: Editors need to ‘enable journalists to step back and go beyond the wires’

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In this morning’s sessions at the Global Editors Network summit an interesting discussion took place which aimed to look at the lessons from two major events in the past year: the Arab spring and Fukishima.

Focusing first on the Arab spring, Al Jazeera English’s head of online Mohamed Nanabhay told the conference that social media “amplified” the voices of those involved and helped citizens “reach out”, and once the media started reporting “people felt braver” to do so.

Once mainstream media came in it reached 90 per cent of society, this provided an effect … people felt braver because the media were covering it, and they felt if the media are covering it hopefully there are checks and balances on power.

Moving to the issues in Japan, fellow speaker Joichi Ito, director of the MIT media lab, accused the mainstream media of “not digging very deep” in its coverage of Fukishima.

Today people are very disillusioned. There is a huge loss of confidence in media and official sources.

He also called for greater integration of programming, data analysis and statistics in the newsroom.

I don’t think most media has the practice of doing data analysis … in Japan need journalists to look at the data and not at the experts.

Nanabhay added news outlets need to “inspire curiosity in journalists”.

It’s very difficult for people to step back and think about the story further than the deadline. Editors need to allow journalists to step back, go beyond the wires and press releases. They need the ability to think critically about the problem, to be a problem solver. The environment might have changed … but if you have curious mind that’s what you really need.

Interestingly, in following his comments on curiosity in journalism, he said that when it comes to traffic Al Jazeera “keep numbers away from journalists”, explaining that the broadcaster does not seek to measure stories based on traffic results, so as not to influence the stories journalists wish to cover and to let their curiosity be decided by the need for stories to be told, rather than those which may appeal to more eyeballs online.

#news2011: Editors urged to focus on ‘conversation’ and ‘try everything’

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In the first panel session of the Global Editors Network summit in Hong Kong today, which looked at the impact of personalisation and “pro-sumption”, the overriding theme was for media companies to focus on a two-way conversation in order to meet the needs of their consumers.

Dan Gillmor, director of the Knight Center for Entrepreneurial Journalism in the US, described the ecosystem as “more diverse”, adding that news outlets need to change their attitude “from knowing everything, or pretending to know everything, and imagining their role as more of a guide”.

He cited the Guardian’s open newslist project as an example of community engagement which makes “perfect sense”, but later added that the involvement of the audience in journalism would need to differ based on the specific case or project.

In some cases the audience can vote and make decisions and in other cases they will be part of the process in a different way and in some cases journalists will do the job they are trained to do and then get things from the audience. There are many ways to get the audience into this process. Not all are co-decisions but collaboration in a variety of ways.

He also called on editors to engage in a conversation with those working outside the journalism sphere, urging them to “be very willing to use ideas from people not involved in journalism”.

Fellow panel member Robert Amlung, head of digital strategy at ZDF TV in Germany, also spoke of the importance of community involvement and the development of the conversation in television specifically to a two-way process.

I do trust the audience … We’re not letting the audience decide then dictate. As journalists we have our position, our ethics, all this we bring to the conversation and this will enrich the conversation and I still think journalists have something to contribute. It’s two-way, we will get something back. We get more feedback and when we do it right it will enhance quality.

During his presentation he discussed the array of platforms now being used to access content, but added that while there are these new windows for content to be seen through, “the old world” and its communities must not be forgotten.

New possibilities arise but the old world remains strong. Classical traditional media is still very much used … even newspapers are quite profitable today. It would be nonsense to talk about the demise of other media.

#news2011: Hong Kong chief executive calls on media to ‘take advantage of what we have to offer’

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Opening the Global Editors Network summit today, the chief executive for Hong Kong Donald Tsang called on the international media to make the most of its rich technology and business sector, but added he did not envy the job of news organisations as they “find new ways to make their business work”.

In his keynote speech Tsang shared some interesting statistics on Hong Kong’s media, which he said has 50 daily newspapers and at least 100 international media outlets based in the region, in which he said news and information “flows rapidly and freely”.

He also told the conference that Hong Kong has a 201 per cent mobile phone penetration, with many citizens having more than one phone, setting an interesting scene for mobile discussions scheduled to take place later today.

He closed by speaking about the challenges facing the industry, adding that while “information technology was meant to make life easier” it appears that “life gets busier and busier” for both the media and government.

Referring to a law passed earlier this year to establish a communications authority, he said one of its first tasks “will be to review and rationalise our laws on broadcasting and telecommunications” and address “cross media ownership and foreign ownership restrictions”.

I hope that responding to changes and advances … we’ll be able to foster development of the sector.

I hope this will also encourage innovation and investment. As I said earlier the free flow of news and information is of strategic importance to us. We very much welcome more international media to take advantage of what we have to offer in Hong Kong.

… News organisations need to find ways to make their businesses work … We no longer live in 24/7 environment, now it is measured in minutes or seconds and this must create enormous pressures. I don’t envy your jobs.

#news2011: Follow the Global Editors Network summit in Hong Kong

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Over the next few days I am in Hong Kong to report on the Global Editors Network’s first summit after the organisation launched earlier this year.

The first day of sessions include discussions on topics such as personalisation, lessons from the Arab spring, organising newsrooms with mobile in mind and “the WikiLeaks effect”.

Reports from the conference will be published on Journalism.co.uk. I will also be tweeting from some of the sessions from @journalism_live.

The full schedule for the event is here and there is more information on the planned sessions and speakers at this link.

#followjourn – @david_rae David Rae/editorial director

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Who? David Rae

Where? David is editorial director of Sigaria

Twitter? @david_rae

Just as we like to supply you with fresh and innovative tips, we are recommending journalists to follow online too. Recommended journalists can be from any sector of the industry: please send suggestions (you can nominate yourself) to rachel at journalism.co.uk; or to @journalismnews.

The top 10 most-read stories on Journalism.co.uk, 19-25 November

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1. Mail titles hit back at Grant over ‘mendacious smears’

2. Ten things every freelance journalist should know

3. Sky News faces contempt charge over kidnap coverage

4. How to: best post news on Twitter and Facebook

5. Steve Coogan claims Andy Coulson set up ‘sociopathic sting’

6. Tips for freelance journalists on National Freelancers’ Day

7. Mother of Hugh Grant’s baby: press made life ‘unbearable’

8. Guardian apologises to Sun for Leveson doorstepping claim

9. Max Mosley: Press had ‘no human feeling at all’

10. Syrian cameraman ‘mutilated and killed following arrest’

Future reports 6m app downloads in six weeks

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Six million apps of magazines published by Future Publishing have been downloaded since the launch of Apple’s Newsstand six weeks ago.

In the first month since launch, the magazine publishing company, which has apps of 65 UK titles, made $1 million in the increased business, Mike Goldsmith, editor-in-chief of iPad and tablet editions at Future Publishing, told Journalism.co.uk in a podcast on how Apple’s Newsstand is revolutionising the publishing industry.

Newsstand, which launched on 12 October when Apple released iOS 5, is an iPhone and iPad home screen app that acts as a direct portal into a new magazine and news publication section of the iTunes App Store.

Future, like other publishing companies, has appealed to customers by offering free downloads of particular back issues, with iPhone and iPad users responding by downloading five million free editions.

Goldsmith said initial statistics are encouraging with 40 per cent of sales being made up of subscriptions rather than individual editions.

Other publishers are also reporting an increased impact. Daryl Rayner, managing director of Exact Editions, which works with publishers to create digital editions, reported “very pleasing results” with 15-30 per cent of subscriptions taken out on an annual basis rather than as 30-day subscriptions and renewals at 85-88 per cent.

Chris Talintyre, head of direct and digital marketing at Factory Media, which publishes 27 websites and 19 magazines, reported more than 850,000 downloads and initial sales data for October showing a month-on-month increase of 150 per cent since Newsstand’s launch.

Goldsmith said Newsstand is “absolutely intrinsic to the future of Future Publishing,” which yesterday reported a £19 million loss, largely because of a slump in print in the US.

Future said that its UK operations had been “resilient” overall, with revenues falling just 2 per cent.

US losses were “partially offset” by growth in digital revenues, which saw a 25 per cent hike.

Goldsmith illustrated how the iPad and Newsstand is changing the magazine market with the example of Comic Heroes, a special edition, bi-monthly magazine. On the physical news stand “it does okay”, he said, but “it’s a special edition and no one expects it to do marvellously”

But on Newsstand things are different.

It’s our second biggest page turning, flat app. It has gone through the roof because it is a brand that means different things to a different device. And that means we will invest in the title in terms of IP, in terms of staffing, in terms of marketing, in a way that we previously probably wouldn’t have invested in to that extent.

Is it going to revolutionise our business? It could do, it could well do.

I think the next 12 months are gong to be very, very interesting indeed.

Click here to hear more statistics and how Newsstand is revolutionising magazine publishing.

Economist launches World in 2012 iPad app

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The Economist has today announced the release of an iPad version of “The World in 2012 from the Economist: Editor’s Highlights”, based on the annual magazine which features predictions, graphs and charts for the coming year.

In a release, the Economist said the app, which is sponsored by BMW, features “select articles from this year’s edition, videos from around the world and specially curated snapshots of people, events, landmarks and data are all included in the first-ever World in…highlights application.”

The featured articles focus on a variety of topics ranging from the areas of technology still up for grabs, the power of sharing and the change in China’s leadership.  The videos include an extract of an interview with Facebook’s Chief Operating Officer, Sheryl Sandberg, as well as interviews with people from New York, Beijing and London on the coming year.  The application also contains a feature on 12 people to watch in 2012, a month-by-month selection of events in 2012, a snapshot of 12 titbits to look out for in the year ahead and a collection of charts, graphs and data.

Daniel Franklin, editor of The World in 2012 said in the release:

This digital introduction makes it clear to new readers why the publication has become so popular over the past quarter century.