The Media Society, which is backed by Camelot, and City University have joined forces to arrange a panel discussion on the role of new media in the forthcoming UK general election.

How will 2010’s election differ from past events? What impact will social media have on the coverage and outcome? What will the tole of new media mean for TV, radio and press coverage?

BBC political editor Nick Robinson and City University London professor Ivor Gaber will take part in a panel discussion alongside Matthew McGregor from Blue State Digital, the agency behind Barack Obama’s social media and web campaigns.

Full details of the event, which will be held on 2 March at City University London, are available at this link. The event is free to attend, but delegates must register beforehand to reserve a place.

Coverage during and after the event will be available on Twitter and other channels under the hashtag #vote2.0.