ABCe success for Dennis Publishing
Dennis Publishing’s latest Audit Bureau of Circulations Electronic (ABCe) figures have been released highlighting a growth in popularity for the publisher’s digital titles.
Dennis’ iGIZMO, which was launched in February, attracted an average of 101,785 unique users per fortnightly issue over the last year, a press release from the group said, while weekly title Monkey recorded 283,541 unique users on average and 1,009,298 for September.
The latest figures show a fourth successive rise in ABCes for Monkey, according to the release.
Fortnightly magazine iMOTOR’s issue average for unique users was 108,622 - 221,739 in September’s figures.
These audits prove that the digital magazine sector is a viable, growing and successful business model. In addition, these titles are really delivering for our advertisers,” said Bruce Sandell, head of NPD at Dennis, in the statement.
