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Digital Strategy: Why Camden council is moving into hyperlocal websites

June 3rd, 2010Posted by in Editors' pick, Local media

Thoughtful piece explaining why Camden Council, with the help of community media and communications project Talk About Local, is planning to launch some hyperlocal websites to give local residents “a voice online” and allow the council to encourage them to speak about issues in their communities, without necessarily controlling that conversation.

Talk About Local founder Will Perrin explains the work TAL is doing with Camden Council far more eloquently in this video. But it’s interesting to consider how such developments might affect the local media landscape, especially with many UK newspaper groups investing in ‘hyperlocal’ networks? Will there be resistance to such plans from local media, as has been the case with council-run newspapers; or is there a space for these websites alongside local news media, which as Perrin suggests will also cover civic issues and news?

Full post at this link…

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