Mashable: 12 survival tips for newspapers
August 17th, 2009Posted by Laura Oliver in Editors' pick, Newspapers
While a lot of the points on this list are things Journalism.co.uk has been reporting on for a while now, Vadim Lavrusik offers a wealth of examples and encourages a discussion around his 12 points for the survival of newspapers.
The 12 points in short:
- Putting the web first and reporting from multiple platforms
- Go niche
- Offer unique content in print
- Journalists as curators an contextualisers
- Real-time reporting integration
- Internal culture – start-up vs corporate
- Encourage innovation
- Charging for quotes is not the answer
- Investing in mobile: e-readers or smartphones
- Communicating with readers
- Building community
- To pay wall or not to pay wall – that is the question
Tags: e-readers, Journalism.co.uk, pay walls, paywall, paywalls, real-time reporting, smartphones, Vadim Lavrusik, web first
