Tag Archives: WEF

#WEFHamburg: Google quiet on Newspass, debunks myth that it is at odds with paywalls

Google wouldn’t be drawn today on rumoured plans for Newspass – a reported micropayment system that could be used by publishers and news websites.

Answering questions at the World Editors Forum in Hamburg, Madhav Chinnappa, Google’s recently appointed strategic partner development manager, would only say that the search company is continuing to talk to publishers about their strategies.

There’s a myth in the industry that having paid content means you’re out of Google. [But] there’s lots of stuff there that allows control at a publisher level to allow them to do what they want.

When asked by Journalism.co.uk what accessibility publishers behind a paywall would have to Google’s tools (Chinnappa had showcased Fast Flip, Living Stories and YouTube direct), he said that publishers had to realise the levels of information required by tools such as map and the “quid pro quo” arrangement that means they get to use them for free. Google technologies, such as FastFlip, are opt in, he stressed.

Related reading:

#WEFHamburg: Invest in a more human side, Zeit Online editor tells Google

More from Journalism.co.uk:

RSS feed for all Journalism.co.uk WEF coverage

WEF coverage on Journalism.co.uk

WEF coverage on Journalism.co.uk Editor’s Blog

#WEFHamburg: Successes and failures of hyperlocal close World Editors Forum

An open and up-front session to close the 2010 World Editors Forum, with publishers discussing their hyperlocal web projects: the successes, the failures and the lessons.

And that’s just how Bart Brouwers, managing editor for hyperlocal online at Telegraaf Media Group, likes it. Browers, who is responsible for de Telegraaf’s four hyperlocal pilot sites in the Netherlands, urged editors and journalists to be open about their work, to discuss what they’re doing with their projects and ask for feedback without fear of sharing ideas with “competitors”: “The more I tell, the more I get back.”

De Telegraaf is trialling a range of sites: two aggregation websites, one a mix of editorial and commerical content and another community news site. The newspaper group isn’t just approaching hyperlocal as a something that fits into one definition and format: “What’s hyperlocal to me, might not be hyperlocal to my neighbour.”

Brouwers gave some practical advice for publishers planning to launch community sites and his full slides can be seen below. Perhaps most important, he said, is keeping things personal. If you want to reach a specific local audience, you need to be hyperpersonal and hypersocial too.

On the other side of the coin was fellow Brouwers’ fellow speaker Roman Gallo – five days out of his role as CEO of PPF Media, which launched the Nase Adresa hyperlocal project last year. Nase Adresa, after an initial pilot, had been given the green light for a combination 1,000 websites, 89 news cafes and 150 weekly newspapers.

But in August it was announced that Nase Adresa would shut, despite its promise. Gallo was given the order to close everything to do with project in four days. (More on this from Journalism.co.uk soon).

Gallo could however share some of the learnings from the short-lived, but seemingly successful hyperlocal venture:

  • the goal of creating a team involving editorial, sales and a cafe with “no walls between them” was a must, but Gallo said the difficulty of getting people to straddle these roles was underestimated;
  • training was crucial: older, experienced journalists were used, but they had multimedia skills and understood why the project was necessary and good;
  • coffee shops were a key element to the success of this project, adding financial support and a great marketing tool;
  • for newsroom cafes you have to make a decision is it a newsroom with a cafe or a cafe with a newsroom?
  • realise that having a physical space, the cafe, can give advertisers a unique offering and a physical presence.

More from Journalism.co.uk:

RSS feed for all Journalism.co.uk WEF coverage

WEF coverage on Journalism.co.uk

WEF coverage on Journalism.co.uk Editor’s Blog

#WEFHamburg: WaPo mulling its own paywall plus all the news from the World Editors Forum

Yesterday at the World Editors Forum in Hamburg, Raju Narisetti, managing editor of the Washington Post, told Journalism.co.uk that the Post was not ruling out its own paid-content model.

The quality of the content we produce needs to be well funded, and one of the ways could be to make users pay for it, not all of it. I am not a big believer of putting everything behind a paywall. I am a big believer in saying we should monetise.

More power to the New York Times and the Wall Street Journal in figuring out and if they do we would be happy to look at that. We may find our own way.

You can read the full interview with Narisetti at this link and below are all the stories from the WEF meeting on Journalism.co.uk:



For a digested round-up of the conference subscribe to our podcasts on iTunes.

#WEFHamburg: Follow the World Editors Forum live

The World Editors Forum kicks off today. You can follow discussions on how newspapers are developing new editorial products, experimenting with new business models and what that means for the journalism they produce and the journalists they employ. The full line-up is available at this link.

Watch the livestream below courtesy of the European Journalism Centre (EJC) or follow the Twitter discussion with the hashtag #wefhamburg. Journalism.co.uk will also be tweeting from @journalism_live and our coverage can be found on the blog and main news site under the tag #wefhamburg.

You can also follow all the tweets from the event via Coveritlive below the livestream video

#WANIndia2009: What’s hot and what’s not in the newspaper industry’s world?

Based on the sessions that Journalism.co.uk attended and the delegates we spoke to there were some clear winners and losers at this year’s World Association of Newspapers (WAN) conference and concurrent World Editors Forum (WEF) congress:

Image of thermometerPrint – somewhat unsurprising that the resilience of print was a clear favourite at a conference of newspaper executives and industry groups…

Social media – not on everyone’s agendas, but global examples of social media being effectively used to newsgather, distribute reports and engage audiences were highlighted in an opening discussion and with news from the AP. Little mention was made at the same event last year.

Mobilean excellent presentation from the Shaping the Future of the Newspaper project’s Martha Stone, but limited examples of how mobile is being used by publishers – though Norway’s VG.no had this to say.

SEOaccording to Daily Mirror and Mirror.co.uk’s associate editor Matt Kelly that is…

E-paper – Journalism had an interesting chat with the folk behind PressClick, which will be posting soon, but digital editions and e-paper went largely undiscussed.

All coverage of #WANIndia2009 from Journalism.co.uk can be found at this link.

#WANIndia2009: There’s gold in them there mobiles – don’t blow it, says Martha Stone

“Please don’t blow it – there’s a big opportunity for mobile with newspaper companies,” was Martha Stone, director of the Shaping the Future of the Newspaper project, opening statement to the World Editors Forum (WEF) and World Association of Newspapers (WAN) conference in Hyderabad today.

But organisations must take it seriously ‘from the get go’, added Stone: “Even if you don’t see the business model immediately, just as we didn’t see a business model immediately for the internet.”

Sharing research from a new study, Stone said building iPhone apps and applications for other mobile properties was top priority across an international range of newspaper respondents.

So what should these groups be building?

Stone went on to outline the revenue opportunities for newspapers in mobile:

  • Permission databases
  • Chat and dating
  • Mobile search
  • Mobile blogging
  • ‘Advergames’
  • SMS alerts and interactions
  • MMS broadcasts

Mobile is already a key part of some newspapers’ advertising strategy, added Stone, who cited the examples of USA Today and the Sacramento Bee both using text advertising on mobile.

The Sacramento Bee in particular has used mobile advertising for previously print-only advertisers – a campaign for one plant nursery client using text advertising resulted in its largest weekend of sales.

More mature mobile markets have taken the proposition further – Scandinavian title Aftonbladet has used QR codes in both editorial and advertising.

Looking beyond traditional newspaper ground may be significant, in particular for the opportunities that lie in mobile social networking. Japanese social networking site Mobage Town, for example, which has 12 million people registered, uses advertising, affiliate sponsorships and avatar sales to generate revenues.

All #WANIndia2009 coverage from Journalism.co.uk at this link.

#WANIndia2009: Coverage of the World Association of Newspapers’ conference and World Editors Forum

Journalism.co.uk is attending the World Association of Newspapers (WAN) and World Editors Forum’s annual conferences running in Hyderabad, India, from today until Thursday 3 December.

Befitting of its surroundings in Hyderabad (or ‘Cyberabad’ as it’s nicknamed), the conference will report on press industry trends over the last year with a substantial focus on digital journalism for this year’s event.

Hot topics of debate will include how to make online journalism pay and whether Google is friend or foe. You can follow tweets from the event by using the hashtag #WANIndia2009 and following @journalism_live – or look at the CoveritLive blog below:

Goodbye City University: @amonck reflects on four years as journalism head

As reported in May,  Adrian Monck is to leave his position as head of journalism at City University, London after four years, to lead the communications team for the World Economic Forum, which holds the annual meeting for global leaders in Davos, Switzerland. Today, he bids farewell to City in this blog post, originally published here.

Although I’ll be haunting College Building for the next week or so, today is my leaving drinks (or ‘glad you’re gone’ party as we used to call them).

I’ll be keeping up a link with the place as a prof, and I’ll be trying to bash out a PhD. And I’ll also be giving a modest sum for the highest scoring MA project, which will be a prize in memory of Richard Wild. The first £250 will be handed out this autumn, so any City students reading: heads down for the finishing line!

Since I came to City in 2005, we’ve launched an MA in Journalism with new pathways in science and investigation, a Masters in Political Campaigning and Reporting, an MA in Creative Writing Non-Fiction, and a BA in Journalism. We’ve gained some fantastic new staff to go alongside the existing terrific team, including the Guardian’s David Leigh, Channel 4’s David Lloyd, ITN‘s Penny Marshall and visiting fellows like Heather Brooke and tech guru Robin Hamman. We have a distinguished scholar as head of research, Professor Howard Tumber, and we’ve just appointed Britain’s first professor of financial reporting, a chair in honour of Marjorie Deane (expect more on financial journalism soon).

We brought the Centre for Investigative Journalism to City, and its successful summer schools and hopefully there’ll be new initiatives to announce in that area soon.

We’ve established a digital core to our curriculum – there should be a partnership with Nokia coming up in the autumn.

And this year we finally moved into multi-million pound facilities (on Flickr) worthy of the talents of the people who teach and study here. And we have a Graduate School of Journalism to go alongside the best anywhere has to offer.

Best of all, I’ve witnessed the annual progression of an extraordinary group of people who’ve joined us from Afghanistan to Zimbabwe, and from Lancashire to Lagos – our students. Their qualities are what make so many people want to give up time to teach here. Their enthusiasms and passions are among the rewards.

It’s not all been plain sailing, as anyone who’s brushed up against me will doubtless agree. But I hope it’s been worth it. City is now, more than ever, a global school for journalism, bringing in people from around the world to share experiences and gain new insights. Its future is already being mapped out in areas like political and humanitarian campaigning, and in deepening specialist knowledge amongst those competing to enter what is still an extraordinarily privileged world.

And the privilege of journalism? It’s the privilege of speech. Maybe it’s narcissistic, maybe it’s worth dying for.

But despite our disagreements (and let’s be honest, academics have to be able to start arguments with themselves) it’s what unites me with colleagues in education, in the news business, and with new friends and acquaintances in the ever-widening world beyond.

So, with whatever voice you choose, keep speaking up.

WAN 2008: Wherever I find a power point, that’s my home…

A mystery blogger enjoys the comforts of the press facilities at the World Editors Forum in Gothenburg, Sweden, where there was much discussion and dismissiveness about that fly-by-night phenomenon known as the internet.

[youtube:http://www.youtube.com/watch?v=pof7Iiv5Vmc]

WAN 2008: Le Figaro: 20% of revenues from online by 2010

Le Figaro is predicting that 20% of its revenue will be generated by its online operations by 2010.

But the French newspaper has plans to beat this, Pierre Conte, deputy managing director for new media and advertising for Le Figaro Group, told delegates at the World Association of Newspapers (WAN) conference today.

After rising from 2 million unique users to its websites to 8 million in two years, the group’s web traffic now accounts for 1 French internet user out of every four.

Last year its online revenues accounted for 13% of its total income – so how will the publisher build on this?

Gradual integration
Online success will only be achieved if all the group’s editorial teams want to take part, Francis Morel, managing director, said.

As such Le Figaro adopted an ‘invite not assign’ policy, giving journalists the opportunity to do work for the websites if they wished (though initially for no extra pay).

According to Morel merging editorial teams for print and online was seen as essential, despite concerns raised by the unions.

Journalists became increasingly enthusiastic about working for the websites and now both editorial teams are on the same floor under the same editorial head, though Morel insists this has been about building bridges and not enforced integration.

Advertising
The group has sought to recoup floundering revenues from print classifieds by making a concerted push with this advertising online, setting up a team to find advertisers for online-only.

Contextual and behavioural advertising is also being experimented with.

E-commerce and diversification
Building around the flagship portal of Le Figaro, the publisher has launched specialist sport, finance and lifestyle websites, in addition to acquiring several e-commerce sites.

Content has also been syndicated to other websites, though this is not a long-term business model, Conte says.

“This business [selling content to other websites] will continue to be weak and limited. We need to work on ad revenue. We are not reinventing anything by saying that, but we need to integrate our sales house.”

Content
News remains a priority online for all the group’s content-based websites. On the Le Figaro site a commenting function has been added to articles and submissions from users are welcomed.

Le Figaro has also set up its own TV studio to produce video clips for online and mobile.

As a word of warning, Morel stresses that the digital developments in these areas have not been at the expense of the print product.

“It is indispensable to continue to invest and focus on print, because while the internet is a key territory, it will not replace print.

“We need to be extremely cautious and prudent. The internet is a very volatile market. We need to be very flexible at any time to change our course because we do not know what tomorrow holds.”