Eric Schmidt, chief executive of Google, yesterday questioned Rupert Murdoch’s plans to put general news content behind pay walls at some of the News Corp titles, Reuters reports.
General news publishers would find it hard to charge for their content because too much is available for free elsewhere, Schmidt argued, speaking via video link to the Royal Television Society audience in Cambridge.
“[M]y guess is for niche and specialist markets … it will be possible to do it but I think it is unlikely that you will be able to do it for all news.”