RWW looks at MLB.com’s iPhone app, which has just added a feature to stream live video.
At $10, fans of the sport are downloading the app to gain access to stats and data – a new revenue stream for other media?
“The emphasis on statistics, the extensive reporting infrastructure that baseball already has built out and the ‘wow factor’ of the iPhone’s interface are all things that other established media outlets have an opportunity to emulate,” writes Marshall Kirkpatrick.