Tag Archives: Mario R Garcia

García Media: Newsweek’s new approach

“With the announcement that Newsweek is planning to rethink itself to appeal to a smaller, more elite, but devoted, audience, two themes emerge that are worth considering,” writes Dr Mario R. Garcia.

Firstly, the editor Jon Meacham’s statement that “If we don’t have something original to say, we won’t. The drill of chasing the week’s news to add a couple of hard-fought new details is not sustainable.”

Secondly, that editorially, ‘Newsweek’s plan calls for moving in the direction of not just analysis and commentary, but an opinionated, prescriptive or offbeat take on events.’

Full post at this link…

GarcíaMedia: Newspapers redefining daily

“Never on Monday – or Tuesday, or Wednesday: how newspapers redefine ‘daily'”: With a look back to an interview with Sam Zell in November, Dr Mario R Garcia does a round-up of the shifting definition of ‘daily’ for newspapers in the US.

Full story at this link…