Tag Archives: Guardian News&Media

FT.com: Guardian considered six different pay models

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This FT interview with Guardian Media Group chief executive Carolyn McCall reveals some  background on the company’s pay wall strategy. The company discussed six different models, including a pay wall, but McCall said there was no  evidence for the commercial success of pay walls:

“It is not really the way the web works. That is not to say there are not areas of specialist content that cannot be charged for,” she says.

Finally, this nugget:

Ms McCall dismisses the idea of any changes in the Guardian’s senior management – which is known to hold the firm view that freedom of news takes precedence over any business model – as “preposterous”.

Full story at this link…

Possibility of more redundancies at the Guardian; GNM losing £100,000 a day

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Fifty editorial jobs needed to be cut at Guardian News&Media as part of an attempt to reduce costs by £10 million, it was announced in May this year. Now it looks like there could be more jobs at risk, as the managing director of Guardian News & Media, Tim Brooks, told staff in a memo posted on the Guardian’s intranet.

“We are looking at everything – literally everything – that we do, to see how we can economise, and we will do whatever we can to keep the impact on staff to a minimum. However, because the biggest portion of our costs is people’s salaries, we have to review staffing levels,” he said.

GNM was losing £100,000 a day – a rate that cannot be afforded by its parent company, Guardian Media Group, Brooks said.

‘Why Journalism Matters’ by Alan Rusbridger (@arusbridger): the video

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Journalism.co.uk coverage of ‘Why Journalism Matters’ by Guardian News&Media editor-in-chief Alan Rusbridger at the British Academy on Wednesday evening:

Also worth a read:

You can now watch the speech for yourself, thanks to the Media Standards Trust (@newsmatters). Part one below, and the rest to follow on the organisation’s YouTube channel.