Tag Archives: dna 2009

DNA09: Livestation and ‘people aggregation’

Speaking to Journalism.co.uk at the Digital News Affairs 2009 (DNA) conference, Matteo Berlucchi, CEO of Livestation, explained why building participation around live news is the next step.

A live channel next to Al Jazeera programmes on Livestation has been used by the channel’s producers to get audience questions and feed these back into the live show, said Berlucchi.

“Live TV news online isn’t perceived as a premium product. Live content is perfect for aggregating people, because we’re all watching the same thing at the same time,” he said.

Participation is where the value and potential revenue streams can lie, he added.

[audio:http://www.journalism.co.uk/sounds/livestation.mp3]