Bids for expressions of interest for Jeremy Hunt’s proposed new national channel, dubbed ‘Channel 6’, are due tomorrow. The Guardian reports that community purists fear just another national channel while others are sceptical of plan’s commercial viability.
Hunt’s approach on this journey has been distinctive. The culture secretary has ignored the naysayers, ridden roughshod over the equivocal advice he has received from Lazard banker Nicholas Shott, and is relying on the bidders to make the idea work. Judging by the initial levels of interest, Hunt is doing well, although it is still early days. Tomorrow’s call for expressions of interest is limited to bidders providing a 10-page business plan – little more, critics say, than a beauty parade of half-baked ideas.