San Diego Union-Tribune offering free paper to users who ‘check-in’

Print news publishers looking for ways to integrate location-based technology may be interested in this new strategy from the San Diego Union-Tribune: The paper is offering a free copy of its print edition to those who ‘check-in’ via their mobiles at the newspaper offices or Union-Tribune kiosks.

According to the Shaping the Future of the Newspaper blog, users can simply show their mobile phone to kiosk workers across the city to get their free paper.

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