Independent Print Limited will launch a new daily newspaper, i, according to reports – first mentioned by the Guardian on Friday.
i, which will be produced by the Independent, will target “readers and lapsed readers” of quality newspapers and offer a digested read of the day’s news and analysis for 20p.
Says the Independent:
[The paper] will combine intelligence with brevity and depth with speed of reading, providing an essential daily briefing.
Interesting to note the existence of another newspaper under the same name: Portugal’s i.