PDA: What journalists can do with augmented reality

Fascinating and inspiring piece on how journalists can use augmented reality –  the application of virtual, computer-generated images or information to a real-world environment – as AR apps become more widely available. From creating living magazines, to its potential for live event coverage and sports reporting.

[O]ne can say that augmented reality will enrich journalism. It can provide new opportunities for distributing stories; it makes news tangible for readers in a very new and exciting way; and last but not least advertising people love it, too.

Hopefully its potential will be picked up by news organisations before other players get there first.

Full post at this link…

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