Slideshare: WTF is social media or why news organisations should get involved

Swearing aside marketing executive Marta Kagan’s slideshow ‘What the F**k is Social Media: One Year Later’ makes a convincing argument for why organisations, communications and news orgs in particular, need to get serious about social media:

The slideshow was posted a few months back, but there are some interesting stats from this presentation, which could be wielded against any newsroom executive:

  • “If Facebook were a country, it would be the 8th most populated in the world, just ahead of Japan.”
  • 1,000,000,000 = the amount of web content shared each week on Facebook.
  • 1382 per cent = the monthly growth rate of Twitter users at the beginning of 2009.

One thought on “Slideshare: WTF is social media or why news organisations should get involved

  1. Pingback: #Tip of the day from Journalism.co.uk – explaining social media | Journalism.co.uk Editors' Blog

Leave a Reply