AdweekMedia has published its annual ‘hot list’ for US magazine titles:
“Inclusion in AdweekMedia’s annual ‘Hot List’ is based on several factors, including: ad page and revenue gains; performance within a magazine’s competitive category; circulation gains; interviews with media buyers and consultants, and AdweekMedia’s own editorial judgment,” says a release.
Here’s the top 10 compared by circulation and advertising revenue (in millions of dollars) using Many Eyes’ visualisation tools (click on the images to see more):
Circulation