MySanAntonio.com – the companion site of US newspaper the Express News and broadcast channel KENS5 – has taken a novel approach to improving staff blogs on the site.
The site has set up a blog offering ‘tips and ideas for blogging more successfully at MySanAntonio.com’ – thanks to Journalism Iconoclast for the link.
The blog ranges from technical advice on posting to more general posts about writing style. It’s also a way for housekeeping notices about the blogs to be delivered and for journalist bloggers to air their queries and concerns.
A great resource supporting the idea that if you ask staff to take on a new project like a blog, the training shouldn’t end with setting it up, but should continue throughout the process.