Writing at Poynter Ernst Poulsen highlights research conducted by Analyse Danmark, which asked 2800 Danes about attitudes to newspapers.
The survey asked: If you could only access daily news through one type of media, which would you prefer to keep?
It wasn’t newspapers.
Half of respondents voted to keep TV, and 27 per cent voted for online.
Only 23 per cent would keep their daily newspaper.
The survey also asked:
Today it’s possible to stay informed without subscription to a daily paper?
The response ‘agree/mostly agree’ received 79 per cent of the vote. ‘Disagree/mostly disagree’ got 16 per cent, and ‘neither/don’t know’ polled 5 per cent.
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