The regional media will now be able to share research into readership, marketing, advertising and digital courtesy of a new website from the Regional Media Research Forum (RMRF).
Announced at yesterday’s RMRF Insight, the site will allow regional publishers to search and share research plans and results to assist them with future surveys, data analysis and media planning.
The new launch is part of a rebranding process for the forum previously known as the Regional Newspaper Research Forum.
A design for the site has been approved, but www.rmrf.co.uk is not yet public.