The Sun has launched a new “multimedia studio”, which it used this week to host a video webchat with actor and politician Arnold Schwarzenegger.
The studio will not be in full-time use until February, but Schwarzenegger helped open the studio on Tuesday (22 January).
The 30 minute webchat used the Showcaster platform to provide live video from their new studio, alongside a chatbox in which users could post questions. The questions were moderated and put to Schwarzenegger by showbiz editor Gordon Smart.
A video of the interview was then posted on the Sun’s online ‘showbiz’ section, accompanied by a write-up of the interview focusing on the show-business related aspects of his answers.