Tag Archives: Sarah Lacy

TechCrunch: Sarah Lacy – ‘Who the hell is enrolling in journalism school right now?’

We spotted this yesterday, and Sarah Lacy has sparked a bit of a reaction – at time of writing, it had received 188 comments.

Lacy never went to journalism school like her friend:

“Fast-forward and my friend no longer works in journalism. Meanwhile, I’m not only gainfully employed, but have managed to make more money every year the industry has declined all around me.”

She ends: “(…) in any time of volatility, there’s huge room for opportunity. But you’re not going to learn how to exploit it in a stuffy classroom taught by people who got there by working at newspapers.”

Full post at this link…

Criticism from blogosphere for journalist’s interview with Facebook’s Mark Zuckerberg

Business journalist Sarah Lacy’s interview with Facebook founder Mark Zuckerberg at the SXSW conference is being torn to shreds by bloggers, because of Lacy’s anecdotal style and rambling questions.

Lacy’s response: an angry message to Twitter (flagged up by CNET) shown below.

Sarah Lacy posts an angry message to Twitter

Lacy’s interview is now being touted as teaching material for journalism professor Jeff Jarvis’ classes. On his blog, Jarvis says Lacy’s biggest mistakes were not knowing or listening to her audience and her treatment of Zuckerberg – who apparently had to interrupt her ramble to suggest she asked a question at one point.

A post on Adam Tinworth’s blog details the lessons that should be learnt from this interview, namely: ‘engage, know your occasion, do your research and don’t confuse yourself with the story’.

Well said – these are basic interview skills, but Tinworth’s post highlights how these rules should be applied in a new media environment. He points out that despite working in a social media area, Lacy has ‘no direct means of replying that isn’t mediated by others’.

Lacy’s credentials as a business reporter covering technology for BusinessWeek and author on the subject of Silicon Valley and Web 2.0 should have stood her in good stead for this interview.

But it seems her reputation was not sufficient to endear her to or engage with her audience or the blogosphere – after all the interview wasn’t supposed to be about her…

UPDATE – Lacy gives her reaction to the interview in a video response (from Omar Galagga)

[youtube:http://www.youtube.com/watch?v=-wyrny8PP-M]