Blog search website Technorati has acquired online magazine and blogging community site Blogcritics.org.
Bloggers publish their posts on Blogcritics, which acts as a source of news and reviews ‘covering all aspects of contemporary culture and society’, to gain wider exposure, an introduction to the site explains.
According to a press release, Technorati will seek to help bloggers on Blogcritics monetise their content.
“As part of Technorati Media, we’ll be able to grow the community and further improve our platform to attract new audiences. Technorati’s mission to help bloggers and people who read blogs is the ideal complement for us,” said Eric Olsen, founder of Blogcritics, in the release.