Further to yesterday’s news from the Financial Times that Microsoft is considering paying for news content to appear on its search engine Bing (in a ‘web pact’ with News International), Channel 4 News last night debated the potential impact this could have on the market.

Krishnan Guru-Murphy discussed with paidContent:UK editor, Robert Andrews, and head of social media at global media agency Mindshare, Ciarán Norris.