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#Tip: Advice on running a crowdfunding campaign

August 6th, 2013 | No Comments | Posted by in Top tips for journalists
By Images_of_money on Flickr. Some rights reserved.

By Images_of_money on Flickr. Some rights reserved.

A number of new digital journalism outfits entering the market today first test the waters by setting up crowdfunding campaigns, such as on platforms like Kickstarter or Indiegogo. Not only does this help give the projects an immediate idea of response to the proposition, but, if effective, can help to cover the initial costs at the same time. The International Journalists’ Network recently shared some advice from those who have run such campaigns, on how best to approach the task.

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