When CNN lost out to Reuters on new video footage of Osama Bin Laden, CNN revealed the reason why: their contract with the news provider had been ended a week before.
But it would seem someone missed a trick, as the European web trawler who found the Bin Laden footage tried to submit it to CNN via their I-Report feature, which asks users to submit their own video news stories.
Despite contacting the cable channel through their website – the only available method being web e-mail forms – the video’s seller never received a response.
He even posted it to Twitter before trying to sell it on.
It begs the question of how many other exclusives have been lost through a lack of web-savvyness?
There’s more on this at Inside Cable News.