Tag Archives: pay models

The AWL: Cash-for-traffic scheme underway at New York Observer

The New York Observer has instigated a new cash reward scheme for its staff. There are five categories: pageviews; posts; Twitter followers; comments; and external pickups.

In each of the five categories there will be a $500 dollar bonus for the staffer with the highest number, and $350 for the runner up.

According to AWL, “The tips for “pageviews” included using Google Trends and Twitter and other web tools to see “what’s buzzing” on the web, so as to write about more popular things”.

AWL puts the scheme into context: “Annualized, the bonus pool of $48,000 could hire two extremely junior reporters with no benefits or a single rather senior one.”

Follow this link to read David Amerland on Journalism.co.uk last month discussing performance-related pay in journalism.

Full story at this link…

MinOnline: Five online pay models worth watching

MinOnline looks beyond the obvious and selects five online paid model case studies from news media and non-news media, including the American Patchwork and Quilting Inner Circle Club’s bonus initiative and BHG: Decorating Inspiration’s ‘event’ packages.

Full article at this link…