Tag Archives: local advertising markets

More Trinity Mirror cuts: three North West and North Wales weeklies closed

Trinity Mirror today confirmed the closure of three weekly titles in the North West and North Wales. The Wrexham Chronicle, the Mid-Cheshire Chronicle and the Whitchurch Herald will all publish their last editions the week commencing September 28.

The company anticipates that eight editorial and three commercial roles will be lost as a result of these closures. ‘A period of consultation has begun with all affected staff,’ Trinity Mirror said in a release issued today.

The company claimed it would now focus on ‘market-leading, healthy and profitable titles and associated online products’.

“Whilst these announcements relate to the closure of three titles and the subsequent effect this will have on jobs, these decisions also herald the strength and robustness of the titles that remain, namely the Chester Chronicle series, Flintshire Chronicle, Ellesmere Port Pioneer, Crewe Chronicle series, Runcorn and Widnes Weekly News and the Mid Cheshire Buysell,” said Carl Wood, publishing director at Trinity Mirror Cheshire.

“This decision reflects the challenging economic conditions affecting our local advertising markets and, as such, the current revenue and circulation of these titles does not provide us with a strong enough base for sustainable and profitable publication of these titles either now or in the longer term,” added Sara Wilde, managing director, Trinity Mirror Regional North West and Wales.

“Taking this difficult decision now will enable us to move forward into 2010 and beyond as we look to protect and develop our strong portfolio of print and online products within the North Wales and Cheshire market.”

Trinity Mirror announced in August it was entering a period of consultation at its Midlands titles, with a plan to make the Birmingham Post weekly and to print the Birmingham Mail overnight. In July, Trinity Mirror announced the closure of seven of its weekly titles in the Midlands region, resulting in 94 redundancies from a number of departments across the publisher’s Midlands operation.