Tag Archives: hyperinterest

Save the Media: Imagining a ‘hyperinterest’ approach to online news

Gina Chen suggests that newspapers embrace two ideas: the mass audience is dead; and the product of newspaper websites is not news.

“Imagine if a newspaper’s web site didn’t look like a news web site at all. Instead, when you entered the site, you faced a question: What do you want to do?  (I’m picturing it almost like Facebook’s ‘What’s on Your Mind?’)”

Full post at this link…