Journalism.co.uk talks to journalists across the globe about social media and how they see it changing their industry.
Howard Owens, director of digital publishing at US company Gatehouse Media, has laid down a personal gauntlet to ‘non-wired journalists’ to encourage them to be more active online.
Listing the full details on his personal blog, Owens is offering a $100 Amazon voucher (around £50) to the first journalist to complete his internet assault course. The currently unofficiated hack must, amongst other things satisfy the following criteria:
- Get a small digital camera and start uploading photos and making videos
- Join a social networking site
- Learn to Twitter
- Use social bookmarking
- Set-up a blog
Financial incentives aside, Owen’s ten-step plan is straightforward and low-cost – a simple way to nudge even the most reluctant editorial staff into action.