Tag Archives: B2B

Incisive Media launches vertical search engine for IT sector

B2B publisher Incisive Media has launched a vertical search engine for the IT industry – IThound.com.

The site will make use of content from sister technology and finance titles including VNUnet.com Accountancy Age and Computing.co.uk, and will feature product reviews, analysis and white papers relating to the industry.

The publisher hopes the site will offer advertisers an opportunity to reach targeted users within the sector.

CNET launches industries site BNET

No, it’s not a typo – CNET has moved up the alphabet to introduce BNET, a new website featuring original and syndicated news, analysis and blogs on industry sectors including health care, energy and financial services.

BNET Australia and BNET UK have also been rolled out, Reuters reports.

“You look at a lot of the content that’s available, it still predominantly lives in trade journal articles. And then there’s a lot of content that’s sort of housed behind subscription firewalls. And so, consequently, it’s very fragmented,” Greg Mason, CNET’s senior vice president of the business media group, says in the Reuters report.

“There are good online newsletters that cover specific industries, but they’re sort of hit-or-miss.”

Will the new site be friend or foe to B2B publishers?

End of the road for Charterhouse Communications

Financial publishing company Charterhouse Communications went into administration last week reports thisismoney.co.uk.

The publisher of the What Mortgage and Home Buying magazine and web titles suspended share trading in February and the last news headline on the What Mortgage site dates April 3.

KPMG has been appointed as administrator of the company.

According to thisismoney.co.uk, the group is the latest publisher to suffer from the squeeze in the mortgage market following the closure of Niche News and Publishing in March.