Tag Archives: Alastair Bruce

Paywall and subscription models: a study of 30+ organisations

Alastair Bruce (@ajbruce), content manager for MSN UK, has studied over 30 organisations to produce this detailed presentation on pay wall and subscription models. He examines bundling, micropayments, metered systems, freemium and 100 per cent subscription models, across consumer/specialist titles and national/local newspapers. Who is doing what, and what comes next?

How publishers are charging for online content or consumption and implementing paywalls and subscription services