Tag Archives: Adam Tinworth

B2B flight website tries out video blogging with ‘Runway Girl’

The first video-cast from FlightGlobal.com – the website of various flight B2Bs including Flight International, Airline Business, ACAS, Air Transport Intelligence (ATI) and The Flight Collection – (hat tip: Adam Tinworth).

‘Runway Girl’ aka Mary Kirby starts off optimistically: “the world of in-flight entertainment and connectivity is getting so exciting that it absolutely demands that we start putting a little bit of video down…”

First update: Cingular Wireless and their application to the patent office. She welcomes constructive criticism. It will be interesting to see how much success it has for the publication.

First video below:

Steve/Adam responds: a more sober YouTube offering

Yesterday we watched the (ex?) Birmingham Mail’s ‘Adam Smith aka Steve Zacharanda’ rather funny (if ill-advised) video zipping all over the place, and waited to what happened…

It seems (via Adam Tinworth’s blog) that Smith/Zacharanda is handling the whole thing pretty well (he was already leaving his Trinity Mirror permanent job anyway…) Meanwhile Media Monkey plays the cynical card… Anyway, judging from the comments below the videos, and on the blogs, he’s got a lot of support behind him (give him a knighthood, someone writes).

So for the record, Smith says he didn’t cut and paste from the BBC, he is sorry if he damaged the reputation of the company, and the Birmingham Mail is a ‘fantastic organisation, staffed by people who really care’.

Social Media Journalist: ‘Social networks are an echo chamber rather than a way of being exposed to anything new’ Adam Tinworth, RBI

Journalism.co.uk talks to reporters across the globe working at the collision of journalism and social media about how they see it changing their industry. This week, Adam Tinworth, RBI.

image of Adam Tinworth

1) Who are you and what do you do?
I’m Adam Tinworth, and I’m currently head of blogging for business publisher Reed Business Information.

2) Which web or mobile-based social media tools do you use on a daily basis and why?
I’m a Twitter addict, and am constantly keeping up with the discussions there, either on my laptop or my iPhone.

More stories “break” to me through Twitter right now than any other sources. It’s so quick and easy to publish out with it, you can get news to people before you’re even on the second paragraph of a traditional news story.

I couldn’t live without my RSS feeds. I’ve been an RSS junkie for long enough that I predate Google Reader. I keep my subscriptions in Newsgator, so I can access them in NetNewsWire on my Mac, FeedDemon on my work PC, and the iPhone web version on my, well, iPhone.

While once upon a time I was a heavy forum user (and a Usenet/Mailing List guy before that), most of my conversational reading is in the blogosphere now.

I find the much stronger sense of a huge range of personalities you get on people’s blogs much more appealing than the handful of dominant personalities that tend to dominate forum-like discussion places. And I speak as someone who has been one of those selfishly dominant personalities in the past. I also occasionally flirt with social networks (note that that’s “flirt with” not “flirt in” :)), but find them limited and frustrating.

That said, both Seesmic and Flickr, which have strong similarities with forums, are sites I wish I had more time to explore the true potential of.

3) Of the thousands of social media tools available could you single one out as having the most potential for news either as a publishing or newsgathering tool?

Honestly, I think we’re only just scratching the surface of how blog-based CMS could completely change the way we deliver news to interested people.

I suspect that the news sites of the future will have much more in common with blogs that than monolithic sites with clunky, slow back-ends we build right now.

4) And the most overrated in your opinion?
Facebook (and social network sites in general). I think they’re interesting “walled garden” communication tools, but their strength is also their weakness: they only expose you to the thoughts and recommendations of those you already know.

They are something of an echo chamber, in which existing relationships are reinforced, rather than a way of being exposed to anything (or anyone) new.

Criticism from blogosphere for journalist’s interview with Facebook’s Mark Zuckerberg

Business journalist Sarah Lacy’s interview with Facebook founder Mark Zuckerberg at the SXSW conference is being torn to shreds by bloggers, because of Lacy’s anecdotal style and rambling questions.

Lacy’s response: an angry message to Twitter (flagged up by CNET) shown below.

Sarah Lacy posts an angry message to Twitter

Lacy’s interview is now being touted as teaching material for journalism professor Jeff Jarvis’ classes. On his blog, Jarvis says Lacy’s biggest mistakes were not knowing or listening to her audience and her treatment of Zuckerberg – who apparently had to interrupt her ramble to suggest she asked a question at one point.

A post on Adam Tinworth’s blog details the lessons that should be learnt from this interview, namely: ‘engage, know your occasion, do your research and don’t confuse yourself with the story’.

Well said – these are basic interview skills, but Tinworth’s post highlights how these rules should be applied in a new media environment. He points out that despite working in a social media area, Lacy has ‘no direct means of replying that isn’t mediated by others’.

Lacy’s credentials as a business reporter covering technology for BusinessWeek and author on the subject of Silicon Valley and Web 2.0 should have stood her in good stead for this interview.

But it seems her reputation was not sufficient to endear her to or engage with her audience or the blogosphere – after all the interview wasn’t supposed to be about her…

UPDATE – Lacy gives her reaction to the interview in a video response (from Omar Galagga)