paidContent: Metro launches new app business

The UK commuter daily Metro launched its own app business yesterday, according to paidContent, called Metro Apps.

The business, a joint venture between Metro and Associated & Northcliffe Mobile and TV, will be run as a publishing division targeting 18-45-year-old urban professionals, paidContent reports.

…the DMGT freesheet Metro today launched its own app business, and will put out the first fruit of this labor tomorrow, a special edition of “Super Yum Yum: Puzzle Adventures” for the Apple (NSDQ: AAPL) app store, on sale for 59 pence ($0.94), with more titles to come.

Leave a Reply