Just how important is it to get your site into Google News? Robert Niles raises the question on the Knight Digital Media Center’s Online Journalism Review.
“For many online publishers, affiliated with newspapers or not, the Holy Grail of traffic is inclusion in the Google News index.
“But is inclusion in that index or other search engines’ news indices really worthwhile for the majority of online news publishers? I’m going to argue… no. (Well, at least it’s not worth making a fuss over.)”