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#Tip: Check out this easy guide to Vine

November 27th, 2013 | No Comments | Posted by in Top tips for journalists

News organisations are increasingly using microvideo platforms to give readers quick reports or behind-the-scenes views on stories and news events. Vizibee gives 75 seconds, Tout allows 45 seconds and Instagram lets users make 15-second videos. But Vine, with only six seconds, represents more of a challenge. What can you really show in six seconds?

A new website featuring guides, dos and don’ts, examples from different sectors, comparisons with other microvideo platforms and much more was launched by digital PR agency Net Intelligenz recently. Not only is it a free guide to getting the most out of Vine, but it also provides ideas and inspiration on how it could be used by journalists, editors, publishers and organisations.

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#Tip: Delivering short data video with ‘datavines’

August 23rd, 2013 | No Comments | Posted by in Top tips for journalists

Vine leaves Flickr transistr_sistr

Early last month former Guardian data editor Simon Rogers, who now has the same title at Twitter, blogged about how journalists could tell data-rich stories using Vine – its app for creating six-second-long videos (here’s more on that). He also shared some practical pointers for the most effective use of the platform.

And just this week, the Guardian put this idea to the test when it shared some of the key takeaways from GCSE results day across five videos.

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#Podcast: The rise of microvideo in online news

May 10th, 2013 | No Comments | Posted by in Mobile, Multimedia, Podcast

The rising tide of microvideo apps for smartphones is an increasing feature in online and mobile news reporting. This podcast looks at what is driving this change, some of the different platforms being used and what this could potentially mean for how news is received and reported in online and mobile forms in the future.

We speak to:

  • Michael Downing, founder and CEO, Tout
  • Jim Brady, editor-in-chief, Digital First Media
  • Neha Manaktala, chief operations officer, Vizibee
  • Marc Settle, trainer in mobile journalism, BBC College of Journalism
  • Michael Anastasi, vice president and executive editor, Los Angeles Newspaper Group

You can hear future podcasts by signing up to the iTunes podcast feed.

We will have more on next week from the podcast interviewees on this subject.

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Is Vine useful for journalists? A round-up of reactions to the launch Twitter’s micro-video app

January 28th, 2013 | 1 Comment | Posted by in Social media and blogging


Twitter’s latest expansion into social media arrived last Thursday in the form of micro-video sharing app Vine, allowing users to create and upload six-second videos to be shared and commented on.

Teething problems aside, users have been creating stop animations and how-to guides alongside sport round-ups and animal GIFs.

But could Vine become a serious journalistic resource? Or will it simply be another addition to a long line of internet distractions with a few diamonds in the rough? Commentators have been giving their opinions on the matter.

Scott Klemmer, co-director of the Human-Computer Interaction Group at Stanford University told Wired that, based on the enthusiasm for Twitter, the results will be positive from a creative point of view and “people are going to do really cool things”.

One of the things we know about creativity is that constraints are essential for getting people to do creative stuff. If you come up with the right constraints that’s a benefit, not a drawback. And nobody knows that better than Twitter, where their 140-character constraint really created a whole new medium in a lot of ways.

UX expert and blogger Martin Belam dismisses those who don’t “see a purpose” in Vine, insisting that there is as much fun to be had in the process of creation as in browsing the product.

I do rather wonder, if you are looking at a bunch of random video clips that weren’t directly shared with you, and they don’t meet your content expectations, whether the problem might be your expectations, not the service?

Poynter recognises the potential for growth in that videos have more potential for realism and engagement, drawing people closer to the story or news event being reported, as Jeff Sonderman writes.

Think of the impact Twitter has made so far on real-time reporting, making everyone, everywhere, a potential instant eyewitness who can share text or a photo with the world. Now think of how that effect is amplified when the public can easily start sharing videos of the same events.

At Sonderman points out, it also means it is much harder to for videos to be faked, especially when it is considered that Vine is only available to smart devices and videos can only be uploaded straight to the server, rather than saved remotely and tampered with.

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