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#jpod: Lessons from the NY Times and Guardian in managing reader comments

December 9th, 2011 | No Comments | Posted by in Online Journalism, Podcast

The New York Times last week introduced a new category of “trusted commenter”, which it describes as an “invitation-only programme designed for our most valued commenters”.

In this podcast technology correspondent Sarah Marshall speaks to Sasha Koren, deputy editor of interactive news technologies for social media and community at the New York Times; Meg Pickard, head of digital engagement for Guardian News and Media; and Tamara Littleton, CEO of eModeration, a social media management agency that handles outsourced commenting.

The #jpod looks at how the New York Times pre-moderates the majority of comments and how the Guardian post-moderates most of its comments. The podcast also has tips for community managers in encouraging debate, diffusing heated arguments and rewarding readers.

You can also read advice from Tamara Littleton in this guide on how to manage reader comments as a journalist.

You can hear future podcasts by signing up to the iTunes podcast feed.

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