Browse > Home /

Independent.co.uk: Racing Post’s online payment model

September 21st, 2009 | No Comments | Posted by in Editors' pick, Online Journalism

The Independent profiles Racing Post and outlines its new online payment system launched in July: 3,000 subscribers signed up in the first week, with membership now approaching ‘five figures’.

“In July, Racing Post launched an enhanced online offering for members willing to pay £7.50 a month (equivalent to 25p a day) (…) Some are prepared to pay more. Other packages include a premium tipping service for £9.50 a month, a package that offers live online racing from the satellite subscription channel Racing UK (£7.50) or an all buzzers and bells ‘Ultimate Membership’ for £199.95 a year. More than a quarter of subscribers have chosen this ultimate package.”

Full post at this link…

http://www.racingpost.com/

Tags: , , , , , , , , , , , , ,

Similar posts:

© Mousetrap Media Ltd. Theme: modified version of Statement