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	<title>Editors&#039; Blog &#124; Journalism.co.uk &#187; Newspaper advertising</title>
	<atom:link href="http://blogs.journalism.co.uk/tag/newspaper-advertising/feed/" rel="self" type="application/rss+xml" />
	<link>http://blogs.journalism.co.uk</link>
	<description>Online journalism news</description>
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		<title>MSP raises issue of reduction in newspaper advertising by Scottish government and local councils</title>
		<link>http://blogs.journalism.co.uk/2009/01/09/msp-raises-issue-of-reduction-in-newspaper-advertising-by-scottish-government-and-local-councils/</link>
		<comments>http://blogs.journalism.co.uk/2009/01/09/msp-raises-issue-of-reduction-in-newspaper-advertising-by-scottish-government-and-local-councils/#comments</comments>
		<pubDate>Fri, 09 Jan 2009 17:14:17 +0000</pubDate>
		<dc:creator>Judith Townend</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[councils placing advertising]]></category>
		<category><![CDATA[Herald Group]]></category>
		<category><![CDATA[Jon Slattery]]></category>
		<category><![CDATA[Journalism.co.uk]]></category>
		<category><![CDATA[local and national press advertising]]></category>
		<category><![CDATA[MSP Ted Brocklebank]]></category>
		<category><![CDATA[Newspaper advertising]]></category>
		<category><![CDATA[Scotland]]></category>
		<category><![CDATA[Scottish Government]]></category>
		<category><![CDATA[scottish newspapers]]></category>
		<category><![CDATA[Scottish Parliament]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/?p=6662</guid>
		<description><![CDATA[Tweet A debate in Scottish Parliament raised MSPs&#8217; concerns with the manner in which Herald group journalists have been made redundant and forced to reapply for their jobs. MSP Ted Brocklebank raised some additional concerns: he has asked written questions about the amount that is spent by the Scottish Government on local and national press [...]]]></description>
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<p><a href="http://www.scottish.parliament.uk/business/officialReports/meetingsParliament/or-09/sor0107-02.htm#Col13734" target="_blank">A debate in Scottish Parliament</a> raised MSPs&#8217; concerns with the manner in which Herald group journalists have been made redundant and forced to reapply for their jobs.</p>
<p>MSP Ted Brocklebank raised some additional concerns: he has asked written questions about the amount that is spent by the Scottish Government on local and national press advertising per annum, and requested similar figures from the councils.</p>
<p>Answers could reveal the threat to newspapers resulting from the rise in government and councils placing advertising online  <a href="http://jonslattery.blogspot.com/" target="_blank">(via Jon Slattery&#8217;s blog)</a>.</p>
<p><em>Journalism.co.uk hopes to update on the story next week.</em></p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2009/09/15/scottish-newspapers-claw-back-advertising-from-council-jobs-site/" rel="bookmark" title="September 15, 2009">Scottish newspapers claw back advertising from council jobs site</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/07/13/allmediascotland-mps-release-crisis-in-the-scottish-press-report/" rel="bookmark" title="July 13, 2009">AllMediaScotland: MPs release &#8216;Crisis in the Scottish Press&#8217; report</a></li>

<li><a href="http://blogs.journalism.co.uk/2012/05/02/media-release-nuj-wants-scottish-government-inquiry-into-future-of-media/" rel="bookmark" title="May 2, 2012">Media release: NUJ wants Scottish government inquiry into future of media</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/11/10/scotland-to-consult-on-defamation-of-the-dead-law-reform/" rel="bookmark" title="November 10, 2010">Scotland to consult on defamation of the dead law reform</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/06/21/lgeo-research-where-do-local-authorities-fit-in-the-hyperlocal-media-landscape/" rel="bookmark" title="June 21, 2010">LGEO Research: Where do local authorities fit in the hyperlocal media landscape?</a></li>
</ul><!-- Similar Posts took 5.422 ms -->]]></content:encoded>
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		<title>The Media Business: Consumers see the true picture when ads disappear</title>
		<link>http://blogs.journalism.co.uk/2009/01/09/the-media-business-consumers-see-the-true-picture-when-ads-disappear/</link>
		<comments>http://blogs.journalism.co.uk/2009/01/09/the-media-business-consumers-see-the-true-picture-when-ads-disappear/#comments</comments>
		<pubDate>Fri, 09 Jan 2009 09:10:59 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Editors' pick]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Newspaper advertising]]></category>
		<category><![CDATA[Robert G. Picard]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/?p=6597</guid>
		<description><![CDATA[Tweet The downturn in newspaper advertising is giving consumers a clearer picture of what they are getting in their paper: more wire copy, less quality editorial, argues Robert G. Picard. Full story&#8230; Similar Posts:Christian Science Monitor: &#8216;Journalists deserve low pay&#8217; New York Observer: Ruth Reichl on Gourmet&#8217;s closure &#8211; &#8216;Our circulation had never been better&#8217; [...]]]></description>
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<p>The downturn in newspaper advertising is giving consumers a clearer picture of what they are getting in their paper: more wire copy, less quality editorial, argues Robert G. Picard. <a href="http://themediabusiness.blogspot.com/2009/01/upside-disappearing-newspaper.html">Full story&#8230;</a></p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2009/05/20/christian-science-monitor-journalists-deserve-low-pay/" rel="bookmark" title="May 20, 2009">Christian Science Monitor: &#8216;Journalists deserve low pay&#8217;</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/10/19/new-york-observer-ruth-reichl-on-gourmets-closure-our-circulation-had-never-been-better/" rel="bookmark" title="October 19, 2009">New York Observer: Ruth Reichl on Gourmet&#8217;s closure &#8211; &#8216;Our circulation had never been better&#8217;</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/06/09/jntm-professor-robert-picard-on-why-newspapers-deserve-to-die/" rel="bookmark" title="June 9, 2010">#JNTM: Professor Robert Picard on why newspapers deserve to die</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/10/27/the-media-business-good-intentions-are-not-enough-for-providing-news/" rel="bookmark" title="October 27, 2009">The Media Business: &#8216;Good intentions are not enough for providing news&#8217;</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/06/05/the-media-business-whats-misunderstood-in-the-end-of-journalism-debate/" rel="bookmark" title="June 5, 2009">The Media Business: What&#8217;s misunderstood in the &#8216;end of journalism debate&#8217;</a></li>
</ul><!-- Similar Posts took 5.683 ms -->]]></content:encoded>
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		<title>WAN Amsterdam: Digital will account for 43 per cent of newspaper advertising growth by 2012 according to PricewaterhouseCoopers</title>
		<link>http://blogs.journalism.co.uk/2008/10/20/wan-amsterdam-digital-will-account-for-43-per-cent-of-newspaper-advertising-growth-by-2012-according-to-pricewaterhousecoopers/</link>
		<comments>http://blogs.journalism.co.uk/2008/10/20/wan-amsterdam-digital-will-account-for-43-per-cent-of-newspaper-advertising-growth-by-2012-according-to-pricewaterhousecoopers/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 10:37:00 +0000</pubDate>
		<dc:creator>Judith Townend</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Online Journalism]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[digital advertising accounting]]></category>
		<category><![CDATA[digital newspaper]]></category>
		<category><![CDATA[game advertising]]></category>
		<category><![CDATA[Hong Kong]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Marcel Fenez]]></category>
		<category><![CDATA[Newspaper advertising]]></category>
		<category><![CDATA[pre-internet world]]></category>
		<category><![CDATA[PricewaterhouseCoopers LLP]]></category>
		<category><![CDATA[print advertising]]></category>
		<category><![CDATA[USD]]></category>
		<category><![CDATA[Video games advertising]]></category>
		<category><![CDATA[WAN]]></category>
		<category><![CDATA[WAN Amsterdam]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/?p=3761</guid>
		<description><![CDATA[Tweet The global leader for the entertainment and media practice, at PricewaterhouseCoopers LLP in Hong Kong, Marcel Fenez, argued that &#8216;traditional media isn&#8217;t dead&#8217; on the last day of the WAN/World Editors Forum 11th Readership Conference (information courtesy of WAN conference updates). The latest media and entertainment industry forecast from PricewaterhouseCoopers predicts that global newspaper [...]]]></description>
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<p>The global leader for the entertainment and media practice, at PricewaterhouseCoopers LLP in Hong Kong, Marcel Fenez, argued that &#8216;traditional media isn&#8217;t dead&#8217; on the last day of the WAN/World Editors Forum <a href="http://www.wan-press.org/amsterdam2008/home.php" target="_blank">11th Readership Conference</a> (information courtesy of <a href="http://amsterdam2008.wan-press.org/" target="_blank">WAN conference updates</a>).</p>
<p>The latest media and entertainment industry forecast from PricewaterhouseCoopers predicts that global newspaper advertising will grow 2.9 per cent to 136.8 billion dollars in 2012, with digital advertising accounting for 43 per cent of the growth.</p>
<ul>
<li> Print advertising will grow 1.8 per cent to 123.3 billion dollars worldwide in 2012</li>
<li>Digital advertising will grow 19.3 per cent to 13.4 billion dollars:</li>
<li>While the growth rate for digital advertising will continue its impressive rise over the next five years, the total in 2012 will represent only 10 per cent of total print and digital newspaper advertising.</li>
</ul>
<p>&#8220;Some people say that traditional media is dead. Well, it isn&#8217;t. For the next five years, it ain&#8217;t gonna be,&#8221; he said. &#8220;The death of traditional media is exaggerated, at least in a 5-year context.&#8221;</p>
<p>Fenez said the forecasts, based on consumer and industry sources, does not take into account the recent economic meltdown, which could have a negative impact on the figures.</p>
<p>Fenez reported:</p>
<ul>
<li> The generation that comes of age in 2012 will be the first that doesn’t know the pre-internet world. &#8220;We hear a lot about user generated content from the &#8216;net generation&#8217;. It&#8217;s very, very, very important. But premium content is still really valuable. Even the net generation values premium content. They&#8217;re tired of watching videos of a dog running up a tree.&#8221;</li>
<li>Advertisers will take a &#8216;wait and see&#8217; attitude and be cautious about spending in the first half of 2009. &#8220;They won&#8217;t do anything until mid-year. If they have the revenue, they’ll release their budgets.&#8221;</li>
<li>Video games advertising is set to grow 17 per cent to 2012, though the revenue is still negligible. Most of the money being spent on game advertising is coming from television.</li>
<li>&#8220;We&#8217;re on a journey of transition from traditional to digital: the first to probably go totally digital is the music industry. In 2011, the majority of revenues will be digital.&#8221;</li>
</ul>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2011/03/29/online-advertising-spend-tops-4bn-after-12-8-rise/" rel="bookmark" title="March 29, 2011">Online advertising spend tops £4bn after 12.8% rise</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/06/29/uk-ad-spend-dropped-4-in-2008-says-adassoc/" rel="bookmark" title="June 29, 2009">UK ad spend dropped 4% in 2008, says AdAssoc</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/04/07/online-publishers-in-bullish-mood-despite-economic-downturn/" rel="bookmark" title="April 7, 2008">Online publishers in &#8216;bullish mood&#8217; despite economic downturn</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/10/07/reuters-uk-online-ads-up-21-per-cent-despite-fall-in-overall-ad-market/" rel="bookmark" title="October 7, 2008">Reuters: UK online ads up 21 per cent despite fall in overall ad market</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/05/08/reuters-murdochs-online-operation-to-miss-ambitious-targets/" rel="bookmark" title="May 8, 2008">Reuters: Murdoch&#8217;s online operation to miss ambitious targets</a></li>
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		<item>
		<title>SFNblog (via Business 24-7): Newspaper advertising spend is up 33 per cent in the Arab region</title>
		<link>http://blogs.journalism.co.uk/2008/09/30/sfnblog-via-business-24-7-newspaper-advertising-spend-is-up-33-per-cent-in-the-arab-region/</link>
		<comments>http://blogs.journalism.co.uk/2008/09/30/sfnblog-via-business-24-7-newspaper-advertising-spend-is-up-33-per-cent-in-the-arab-region/#comments</comments>
		<pubDate>Tue, 30 Sep 2008 08:43:42 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Editors' pick]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Arab Research Center]]></category>
		<category><![CDATA[Newspaper advertising]]></category>

		<guid isPermaLink="false">http://www.sfnblog.com/index.php/2008/09/29/2364-newspaper-ad-spend-up-in-arab-region</guid>
		<description><![CDATA[Newspaper advertising spend in the Arab region has seen a 33 per cent increase in the first half of 2008 according to the half-annual report issued by Pan Arab Research Center (PARC). ]]></description>
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<p>Newspaper advertising spend in the Arab region has seen a 33 per cent increase in the first half of 2008 according to the half-annual report issued by Pan Arab Research Center (PARC).</p>
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<li><a href="http://blogs.journalism.co.uk/2010/11/11/new-figures-show-ad-revenue-decline-slowing-at-johnston-press-and-trinity-mirror/" rel="bookmark" title="November 11, 2010">New figures show ad revenue decline slowing at Johnston Press and Trinity Mirror</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/09/14/americans-spending-more-time-consuming-news-research-suggests/" rel="bookmark" title="September 14, 2010">Americans spending more time consuming news, research suggests</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/03/09/forbes-com-us-advertisers-will-spend-more-on-digital-than-print-in-2010/" rel="bookmark" title="March 9, 2010">Forbes.com: US advertisers will spend more on digital than print in 2010</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/03/13/pewresearchcenter-many-americans-wouldnt-care-a-lot-if-local-papers-folded/" rel="bookmark" title="March 13, 2009">PewResearchCenter: &#8220;Many Americans wouldn&#8217;t care &#8216;a lot&#8217; if local papers folded&#8221;</a></li>
</ul><!-- Similar Posts took 10.392 ms -->]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>links for 2008-07-04</title>
		<link>http://blogs.journalism.co.uk/2008/07/04/links-for-2008-07-04/</link>
		<comments>http://blogs.journalism.co.uk/2008/07/04/links-for-2008-07-04/#comments</comments>
		<pubDate>Fri, 04 Jul 2008 10:31:47 +0000</pubDate>
		<dc:creator>Oliver Luft</dc:creator>
				<category><![CDATA[Christina Michalos]]></category>
		<category><![CDATA[David Montgomery]]></category>
		<category><![CDATA[delicious links]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[Guardian.co.uk]]></category>
		<category><![CDATA[Newspaper advertising]]></category>
		<category><![CDATA[proprietor]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social-media websites]]></category>
		<category><![CDATA[tangled web]]></category>
		<category><![CDATA[the Berliner Zeitung]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/07/04/links-for-2008-07-04/</guid>
		<description><![CDATA[Tweet News &#124; Facebook closes app after second privacy violation &#8211; NMA Facebook has shut down one of the site&#8217;s most popular applications after &#8216;privacy violations&#8217;. The removal of Social Hi comes just one week after the site&#8217;s fourth biggest application Top Friends was pulled after a hacker made users&#8217; private details publ (tags: facebook [...]]]></description>
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<ul class="delicious">
<li>
<div class="delicious-link"><a href="http://www.nma.co.uk/Articles/38638/Facebook+closes+app+after+second+privacy+violation.html">News | Facebook closes app after second privacy violation &#8211; NMA</a></div>
<div class="delicious-extended">Facebook has shut down one of the site&#8217;s most popular applications after &#8216;privacy violations&#8217;.<br />
The removal of Social Hi comes just one week after the site&#8217;s fourth biggest application Top Friends was pulled after a hacker made users&#8217; private details publ</div>
<div class="delicious-tags">(tags: <a href="http://del.icio.us/oluft/facebook">facebook</a> <a href="http://del.icio.us/oluft/apps">apps</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://www.guardian.co.uk/media/2008/jul/04/berliner.zeitung">Disillusioned Berliner Zeitung staff advertise for new proprietor | Media | guardian.co.uk</a></div>
<div class="delicious-extended">Staff at the Berliner Zeitung newspaper in Germany are so unhappy with their owner, David Montgomery, that they took out an advert in a rival German newspaper advertising for a new proprietor.</div>
<div class="delicious-tags">(tags: <a href="http://del.icio.us/oluft/mecom">mecom</a> <a href="http://del.icio.us/oluft/DavidMontgomery">DavidMontgomery</a> <a href="http://del.icio.us/oluft/germany">germany</a> <a href="http://del.icio.us/oluft/newspapers">newspapers</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://www.pressgazette.co.uk/story.asp?sectioncode=1&#038;storycode=41577&#038;c=1">Social media copyright – a tangled web &#8211; Press Gazette</a></div>
<div class="delicious-extended">Using material uploaded to the internet by users of social-media websites like YouTube, Facebook or personal blogs without permission is a risky approach for major publishers, barrister Christina Michalos of 5 Raymond Buildings warned the Media Law Confer</div>
<div class="delicious-tags">(tags: <a href="http://del.icio.us/oluft/socialmedia">socialmedia</a> <a href="http://del.icio.us/oluft/legal">legal</a>)</div>
</li>
</ul>
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<li><a href="http://blogs.journalism.co.uk/2008/06/26/links-for-2008-06-26/" rel="bookmark" title="June 26, 2008">links for 2008-06-26</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/03/22/pcc-chair-addresses-issue-of-privacy-in-online-media/" rel="bookmark" title="March 22, 2011">PCC chair addresses issue of privacy in online media</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/07/16/links-for-2008-07-16/" rel="bookmark" title="July 16, 2008">links for 2008-07-16</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/04/07/goodbye-press-gazette-round-up-of-the-links/" rel="bookmark" title="April 7, 2009">Goodbye Press Gazette: round-up of the links</a></li>
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