Browse > Home /

Scottish newspapers claw back advertising from council jobs site

September 15th, 2009 | 1 Comment | Posted by in Advertising, Newspapers

According to a report late last week from allmediascotland, several Scottish news groups will carry local authority vacancies on their job sites once more, following a deal with recruitment site myjobscotland.gov.uk – recently set up by the Convention of Local Scottish Authorities (CoSLA).

Concerns have been raised by regional media groups over local authority sites such as CoSLA’s jobs site with news groups arguing that these sites stymie a traditional revenue stream for titles by taking away local government job listings.

The latest development seems to be a step towards addressing the problems of migrating classified advertising revenue online for both local authorities and news groups.

Scottish government plans to remove government listings and statutory notices in local newspapers – therefore further impacting on classified revenues, have also been criticised by the industry.

Tags: , , , , , , ,

Similar posts:

Academics threaten Observer boycott: the letters in full

August 21st, 2009 | 1 Comment | Posted by in Job losses, Jobs, Newspapers

As reported on the main site, a number of high profile figures in business and academia have already, or are threatening to, cancel their subscriptions to the Observer, after the paper – the threatened closure of which has been widely reported – cut the weekly column by management expert Simon Caulkin. Below:

(1) Original letter to editors of the Guardian and Observer protesting the decision from over 60 signatories, never published.

(2) Follow-up letter from a key figure in the campaign, Philip Whiteley on behalf of over 80 signatories, questioning the lack of response, never published.

(3) Email reply from Observer editor, John Mullholland.

Hat-tip: Private Eye Issue 1243, August 21 – September 3, page 7, for a story that alerted us to the protest.

Letters in full:

(1) Original letter to editors of the Guardian and Observer

15 June 2009

The Editor
The Observer

Dear Sir

We are astonished and appalled by your decision to drop the Simon Caulkin column just at the point when the ideas he has covered over the years have become more relevant than ever.

We are living through one of the biggest crises of governance in history. September 2008 saw not just the end of Lehman Brothers but the end of 30 years’ dominance of neo-liberalism as the guiding ideology in running major private and public sector institutions. The notion that ‘maximising shareholder value’ can be considered in isolation from society was exposed as a pretence – bad for business as well as for society. The mechanistic strictures of the dominant management orthodoxy, with its dehumanising notion of people as a ‘resource’, its target culture and its opaque lexicon of competences, outputs and so on, have wrought terrible damage in social care, the NHS and education, as well as in the private sector.

Over the past 16 years, one journalist alone has been consistent in exposing the shallowness and limitations of these approaches. Simon Caulkin has set out a coherent alternative, rather than merely channelling protest. The unifying theme of the thinkers that he has championed – W Edwards Deming, Jeffrey Pfeffer, John Seddon, Gary Hamel and others – has been that organisations and economies are best managed by understanding the inter-dependence of different stakeholders.

Your decision, therefore, is ill-judged and ill-timed. A wiser choice would be to elevate Simon’s column to the main section of the paper. There is huge potential in the ideas he has promoted to assist ideological renewal of political parties, as well as to help governance generally.

We hope that you will see this as not just a letter of protest, but as sincere advice to recommend urgently that you reconsider your decision, and retain a vital element of your paper that could continue make a major contribution to policy debate.

Yours sincerely

Ricardo Semler, entrepreneur and author
Andrew Campbell, Director, Ashridge Business School
Philip Whiteley, chair Human Capital Forum
Dennis Tourish, Professor of Leadership and Management, Aberdeen Business School, Robert Gordon University
Susan White, Professor of Social Work, Department of Applied Social Science, Lancaster University
Petra Wilton, Director of Policy and Research, Chartered Management Institute
Joe Lamb, Emeritus Professor St Andrews University
Professor Jonathan Michie, President, Kellogg College, University of Oxford
Susan Scott-Parker OBE, chief executive of the Employers’ Forum on Disability
Professor Chris Brady, Dean, BPP Business School
H. Thomas Johnson, Professor of Business Administration Portland State University, USA
Mark Goyder, Director Tomorrow’s Company
Alistair Mant, Chairman, Socio-technical Strategy Group, Adjunct Professor, Swinburne University of Technology (Melbourne)
Ismail Erturk, Senior Lecturer in Banking, The University of Manchester
Su Maddock, Director Whitehall Innovation Hub
Dave Wastell, Professor of Information Systems, Nottingham University Business School
Gary Kirwan, Senior Employment Relations Adviser, Royal College of Nursing
Howard Clark, The Systems Thinking Review
Jim Standen, Director, Lignum Quality Services
Professor Bob Galliers, Provost and Vice President for Academic Affairs, Bentley University, Massachusetts, USA
Nigel Nicholson, Professor of Organisational Behaviour, University of London
Clive Bone, Chairman, Institute of Value Management
GD Cox
Keith Reader
Professor Anthony Hopwood, Said Business School
Alison Widdup, Managing Director, Better for Everyone
Fred John, Estates Officer, NHS.
Roy Madron, political scientist, UK/Brazil
Dr Richard Howells, Director, Centre for Cultural, Media and Creative Industries Research School of Arts and Humanities King’s College London
Margaret McCartney (Dr) GP and writer
Max Mckeown, Strategist and Leadership Innovation Expert
Sally Garratt, Director Garratt Learning Systems
Bob Garratt, Visiting Professor Cass Business School, London
Andrew Sturdy, Professor of Organisational Behaviour and Associate Dean, Warwick Business School, University of Warwick
Dr Martin Parker Professor of Culture and Organization, Director of Research and Deputy Head of School Editor-in-Chief of ‘Organization’ University of Leicester School of Management Leicester
Dr Gordon Pearson, Keele University
Jan Gillett, Chairman PMI
Dr. Mihaela Kelemen, Professor of Management Studies
Ian Christie, Associate, Green Alliance, Visiting professor, Centre for Environmental Strategy, University of Surrey
John Carlisle, Visiting Professor Sheffield Hallam University, Founder, Cooperation Works Ltd and the Intlizyo AIDS Trust, South Africa
Morice Mendoza, editor and writer
Dr Olivier Sykes, Department of Civic Design, University of Liverpool
Ron Glatter, Emeritus Professor of Educational Administration and Management, The Open University
Bob Bischhof, Chairman – Vitalize Health Products, Non Executive Director – Henderson Eurotrust Plc, Member of Board – German British Chamber of Industry and Commerce
Dr Paul Hodgkin, Chief Executive, Patient Opinion
Alastair Mitchell-Baker, Director Tricordant Ltd
Adam Hogg, Managing Director, (Retired) Conquest Inns
Simon Hollington, Director, Leading Edge Personal Development Ltd
Dr Philip McGovern, Programme Leader – Technology Management Programmes ITT
Neela Bettridge, Founding Partner, Article 13
John Orsmond, Chairman Data Vantage Group
Peter Medway
Paul H Ray, sociologist, USA
Tim Pidsley, director Tricordant, New Zealand
Dr Timothy Wadsworth, NHS
Dr Bruce Tofield, University of East Anglia
Warwick Mansell, freelance journalist and author Education by Numbers: the Tyranny of Testing
Professor Tom Keenoy, The University of Leicester School of Management
Bill Cooke, Professor of Management and Society, Lancaster University Management School
Dr Leslie Budd AcSS MCIT MCILT, Reader in Social Enterprise, Open University
Ken Starkey, Professor of Management and Organisational Learning, Nottingham University Business School

(2) Follow-up letter from a key figure in the campaign, Philip Whiteley, on behalf of 80 signatories

29 June 09

Dear Mr Rusbridger, Mr Mulholland

We write to register a double protest over the unjustified decision to drop the Simon Caulkin column, and your refusal to acknowledge the wave of anger that this decision has provoked.

Some 60 distinguished figures, including some of the most influential people in the world of business and management education, jointly signed a letter condemning your decision. You did not publish this, nor even give any of us the courtesy of an acknowledgment. In addition to this jointly signed correspondence, we know that over 200 people have individually registered their protest. The only letter to appear was mildly expressed. In short, you have seriously misled your readers over both the nature and extent of the protest, and of the support that Simon commands.

The Guardian/Observer has a strong tradition of respecting and upholding the principle of freedom of speech and dissent, so we find it shocking to be denied a space for an entirely legitimate argument, made by some of your (previously) most loyal and long-standing subscribers.

Doubtless you have made this move on business grounds; but you appear to have made no calculation of the business consequences of this decision. The supporters of this campaign are not just any readers, but long-standing subscribers who have passed on the habit of reading the Guardian/Observer to friends, colleagues, children and (given the number of professors and authors co-signing) to students and readers also, but who are now reconsidering their loyalty.

Questions of governance and management do not constitute a side issue to those of economics and politics: quite the reverse. It is the culture of management that has led to chronic waste in the public sector and the banking crisis in the private sector. Simon Caulkin possesses a deep understanding of the underlying causal factors of these crises.

Since we began this campaign, the extent of the protest has grown, as can be seen by the extended list of signatories to this letter.

If there is a necessity to drop pages, we urge you to move Simon’s weekly contribution to the main section of the paper.

Yours

Philip Whiteley
On behalf of over 80 signatories (see list below)

Cc
Will Hutton
Polly Toynbee
Dan Roberts
Liz Forgan

Signed by:
Ricardo Semler, entrepreneur and author
Andrew Campbell, Director, Ashridge Business School
Philip Whiteley, chair Human Capital Forum
Dennis Tourish, Professor of Leadership and Management, Aberdeen Business School, Robert Gordon University
Susan White, Professor of Social Work, Department of Applied Social Science, Lancaster University
Su Maddock, Director Whitehall Innovation Hub
Petra Wilton, Director of Policy and Research, Chartered Management Institute
Joe Lamb, Emeritus Professor St Andrews University
Professor Jonathan Michie, President, Kellogg College, University of Oxford
Susan Scott-Parker OBE, chief executive of the Employers’ Forum on Disability
Professor Chris Brady, Dean, BPP Business School
H. Thomas Johnson, Professor of Business Administration Portland State University, USA
Professor Christopher Grey, Head of Industrial Relations and Organizational Behaviour Group, Warwick Business School
Mark Goyder, Director Tomorrow’s Company
Alistair Mant, Chairman, Socio-technical Strategy Group, Adjunct Professor, Swinburne University of Technology (Melbourne)
Hilary Wainwright, Co-editor Red Pepper magazine, Fellow Centre for Participation Studies, Bradford University
Ismail Erturk, Senior Lecturer in Banking, The University of Manchester
Charlie Hedges, Chartered Geologist
Dave Wastell, Professor of Information Systems, Nottingham University Business School
Professor Martin Parker, University of Leicester
Gary Kirwan, Senior Employment Relations Adviser, Royal College of Nursing
Howard Clark, The Systems Thinking Review
Jim Standen, Director, Lignum Quality Services
Professor Bob Galliers, Provost and Vice President for Academic Affairs, Bentley University, Massachusetts, USA
David Davies, Director Didero Ltd
Nigel Nicholson, Professor of Organisational Behaviour, University of London
Clive Bone, Chairman, Institute of Value Management
GD Cox
Professor Anthony Hopwood, Said Business School
Alison Widdup, Managing Director, Better for Everyone
Fred John, Estates Officer, NHS.
Roy Madron, political scientist, UK/Brazil
Dr Richard Howells, Director, Centre for Cultural, Media and Creative Industries Research School of Arts and Humanities King’s College London
Max Mckeown, Strategist and Leadership Innovation Expert
Sally Garratt, Director Garratt Learning Systems
Bob Garratt, Visiting Professor Cass Business School, London
Andrew Sturdy, Professor of Organisational Behaviour and Associate Dean, Warwick Business School, University of Warwick
Dr Martin Parker Professor of Culture and Organization, Director of Research and Deputy Head of School Editor-in-Chief of ‘Organization’ University of Leicester School of Management Leicester
Dr Gordon Pearson, Keele University
Jan Gillett, Chairman PMI
Dr. Mihaela Kelemen, Professor of Management Studies
Ian Christie, Associate, Green Alliance, Visiting professor, Centre for Environmental Strategy, University of Surrey
John Carlisle, Visiting Professor Sheffield Hallam University, Founder, Cooperation Works Ltd and the Intlizyo AIDS Trust, South Africa
Morice Mendoza, editor and writer
Dr Olivier Sykes, Department of Civic Design, University of Liverpool
Ron Glatter, Emeritus Professor of Educational Administration and Management, The Open University
Bob Bischhof, Chairman – Vitalize Health Products, Non Executive Director – Henderson Eurotrust Plc, Member of Board – German British Chamber of Industry and Commerce
Dr Paul Hodgkin, Chief Executive, Patient Opinion
Alastair Mitchell-Baker, Director Tricordant Ltd
Adam Hogg, Managing Director, (Retired) Conquest Inns
Simon Hollington, Director, Leading Edge Personal Development Ltd
Dr Philip McGovern, Programme Leader, Technology Management Programmes, Institute of Technology, Tallaght, Dublin, Republic of Ireland
Neela Bettridge, Founding Partner, Article 13
John Orsmond, Chairman Data Vantage Group
Peter Medway
Paul H Ray, sociologist, USA
Tim Pidsley, director Tricordant, New Zealand
Dr Timothy Wadsworth, NHS
Dr Bruce Tofield, University of East Anglia
Professor Tom Keenoy, The University of Leicester School of Management
Bill Cooke, Professor of Management and Society, Lancaster University Management School
Dr Leslie Budd AcSS MCIT MCILT, Reader in Social Enterprise, Open University
Ken Starkey, Professor of Management and Organisational Learning, Nottingham University Business School
Kieran Doyle, General Manager Production at Sulzer Pumps UK Ltd
Dr Luke Mitcheson, Consultant Clinical Psychologist
Paul Buxton, Policy Officer, Crawley Borough Council
Roger Evans
Martin Meteyard (former Chair, Cafedirect plc)
Christopher Bird Owner, IT U Consulting Group
Laurence Barrett Associate Management Consultant
Paul Hodgkin Chief Executive at Patient Opinion
Bob Birtwell Tutor at University of Surrey
Andrew Campbell Director at Ashridge
Kathy Sheehy Williams Programme Manager at WEA
Rob Worth
Natascha Wolf, self-employed writer
Paul Summers, Corporate Programme Manager, Portsmouth City Council
David Kauders, Partner, Kauders Portfolio Management
Dave Kerr, Business Improvement Manager, Atkins
Paul Barratt, PMBprod
Kate Gott, PhD Student, Brunel Business School
Kevin Cryan, Analyst at DHL
Donal Carroll Associate at Open University Business School & Director at Critical Difference
Tim Casserley, Discovery Alliance & Edge Equilibrium & Author
Emma Langman, Head of Business Improvement at E Squared Thinking Ltd and Visiting Fellow in Systems at University of Bristol

(3) Reply from Observer editor, John Mullholland (by email)

1 July 2009 [by email]

Dear Phil Whiteley

Thank you for your letter and I must apologise for the delay in responding.

Simon Caulkin is a tremendous writer and his column has added enormously to our understanding of British business and management. For these reasons, the decision to lose the column was not taken lightly. It followed much discussion and only after exploring many different options did we reluctantly conclude that we had to take this course of action.

As you will doubtlessly appreciate, this was just one of a host of difficult decisions we have had to make in order to reduce costs across the newspapers at Guardian News and Media.

Newspapers and media groups are experiencing the most difficult trading conditions imaginable. Not only are we suffering, like everyone else, from the catastrophic fallout from the credit crunch in terms of severely reduced advertising revenues but, additionally, our industry is under structural assault from digital media which is causing enormous disruption to our business models.

In these circumstances, we are having to make extremely difficult decisions many of which have caused real anguish as we seek to cut costs. I do hope that Simon can continue to have a relationship with the paper and that we can continue to publish his writing from time to time. Should the economic climate change, then perhaps we can revisit the issue.

Thank you for taking the trouble to write and I completely understand your sense of loss but hope you can appreciate the dilemmas we are facing.

Yours sincerely
John Mulholland
Editor
The Observer

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Similar posts:

The Observer: ‘Painful decisions’ about what it can print as advertising revenue and circulation fall

Readers of the Observer might have noticed that the paper no longer prints a full television guide each week. Many have written to the paper to complain. One said that a full guide would be ‘infinitely preferable to part two of a Spanish or Italian CD, which is both incomplete and of absolutely no use to me.’

Yesterday Stephen Pritchard, the readers’ editor for the Observer, part of Guardian News&Media, explained:

“The figures are stark. With advertising revenue set to plummet 26 per cent this year and circulation down 6.9 per cent on last year, the Observer, like other newspapers, is having to make painful decisions about what it can afford to print. Loyal readers have displayed remarkable forbearance recently as the news, business and sport sections have gradually slimmed down but they could contain themselves no longer when the TV guide disappeared.”

(…) “This is not a decision we took lightly and it is a source of real regret to us,” wrote the editor, John Mulholland, in reply to complainants. “This was just one of the host of difficult decisions we have had to make in recent weeks. Newspapers and media groups are facing the most difficult trading conditions imaginable. Not only are we suffering from the catastrophic fallout from the credit crunch in terms of severely reduced advertising revenues but, additionally, our industry is undergoing structural change which is causing enormous disruption.”

Full story at this link…

Tags: , , , , , , , , , , ,

Similar posts:

Could a new project rise out of the Newspaper Education Trust’s ashes?

July 7th, 2009 | No Comments | Posted by in Journalism, Training

As reported on Journalism.co.uk, we said farewell to the Newspaper Education Trust last night. A small gathering at Westferry Printers on London’s Isle of Dogs closed the door on a project that had run for 15 years and given over 30,000 schoolchildren a taste of the newsroom. I have written before about the project’s closure shortly after I heard about it in June, and said then that the failure to provide the funds to keep this project going was an indictment of the trade. Last night’s event reinforced that view.

The enthusiasm with which the kids embraced their ‘day in the newsroom’ and the effect it had on their confidence can’t be overestimated. When I described the project as ‘inspirational’ I was conscious that overuse has devalued the word’s currency, but it is appropriate in this case. Reading the testimonials from the kids backed this up, and hearing tales of proud parents mounting their child’s front page in gold frames which took pride of place at home provided further insight into what this meant.

I only met the project’s dedicated chief executive Anna Pangbourne earlier this year, when she approached me after a debate at Publishing Expo and explained what the NET did. That it has been going for 15 years and provided so much for so many is thanks to the work and backing of the project’s staff, but also the backers and the trustees. So I don’t want to be too critical, especially as someone who came to the NET late. But looking at those backers I wondered how it was that, even in these recessionary times, these organisations could not find the relatively small amounts required to keep the project going. Especially when the NUJ, with access to considerably more meagre resources, did pledge some money as I helped Anna in a last push for finance.

It all came to an end very fast. When I spoke to Anna in March she mentioned a potential funding problem. Three months later the NET was wound up. I should emphasise I don’t want to come across as critical of anyone who has helped the project throughout its 15 years – without their efforts and support it wouldn’t have existed in the first place. And yet…

Here we had a resource with cutting edge equipment – the NET used Smart boards long before many media groups – which demonstrated both the power of the media and how it could empower people. It sparked schoolchildren’s imagination by involving them in the process of investigating, questioning and creating, and boosted their confidence by encouraging them to follow up their judgments. This is the generation who, we are led to believe, do not recognise the difference between journalism and simply communicating, whose blogging and Facebooking and video gaming and digital dexterity means all existing media will be swept away and replaced by a vast communal conversation. And yet here they were, valuing the process of checking, standing up stories, working out how to present information to target readers – creating the very media too many in the trade display such a depressing lack of confidence in.

At the closing event, the ‘move to a digital age’ was cited as one reason why the decision to wind up the NET on a high was taken. And yet the NET had not only embraced digital production technology for print, it had also began to offer basic TV bulletin courses in its media studio. Plans for expanding into podcasting and greater use of converged media were also being made. That all sounds very much like moving to a digital age to me.

One of the NET’s many achievements has been to pass on the legacy of its work, and the Tower Hamlets Summer University will be taking on some of the kit and course framework to offer its students. I’m talking to the Summer Uni about the possibility of linking up with London’s journalism colleges, and with the Summer University model now being taken up across London and beyond there is a chance that what the NET started can be taken on and built on a much wider scale.

Why is all this important? There’s an obvious answer, and a not so obvious one. If any trade wants to attract and nurture the best, it needs to inspire and illuminate future generations. But this is not just about the trade getting a new workforce. Much is said about the information age, but many educators and politicians are still thinking in boxes rather than realising that communications skills are key to so much of modern life. It’s not just potential journalists who need to know how to handle media technology and process information – the ability to communicate well is more vital than ever before.

If anyone is interested in developing any of this, I’d be happy to hear from you.

This post originally appeared on MartinCloake.wordpress.com. Martin Cloake is a writer, production journalist and media consultant. His website can be found at this link.

Tags: , , , , , , , , , , , , , , , , , , ,

Similar posts:

7pm GMT @Frontline Club: ‘Is it too late for local papers?’

April 8th, 2009 | 1 Comment | Posted by in Events, Journalism

Journalism.co.uk is off to the Frontline Club tonight – in person, and everything. Tweet @journalismnews with questions for the panel which consists of:

Roy Greenslade, Commentator and Columnist, Jon Slattery, Freelance journalist, William Yarker, Director in Deloitte’s Media Consulting Practice and others.

“What is the importance of local newspapers and how bad is the crisis? Following in the footsteps of GMG and The Manchester Evening news, the Daily Mail group cut 1000 jobs from their regional arm this week. Could regional news soon be a thing of the past or can the industry find ways to survive?”

Update 15/04/09: final video and news items from Journalism.co.uk below:

Tags: , , , , , , , , , , , , ,

Similar posts:

UK media sign up for new Virgin and Perform video player

September 1st, 2008 | 1 Comment | Posted by in Uncategorized

e-Player, a new ‘multi-channel video player delivering sports highlights and video clips’, is to be used by a raft of UK media organisations, Sinead Scanlon writes for Journalism.co.uk.

ITV Sport, Telegraph Media Group, the Daily Mail, News International, Trinity Mirror, Evening Standard, Metro and Bauer are all set to deploy the player, which has been developed by Virgin Media and sports and entertainment company Perform, a press release on the launch said.

The player will be free for the media groups and will provide sports highlights and updates from UK football and European leagues, as well golf, tennis and rugby clips. Advertising revenue will be shared between Virgin and Perform and the media sites, based on the amount of traffic generated to the videos.

“We have secured distribution with many of the highest traffic, most respected online publishers in the UK, making e-Player the most exciting online video advertising proposition in the market,” said Oliver Slipper, joint-CEO of Perform.

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,

Similar posts:

Journalism in Africa: New media laws force journalists to pay ‘registration fees’

August 13th, 2008 | No Comments | Posted by in Journalism

Dennis Itumbi reports for Journalism.co.uk from Nairobi:

New media laws are threatening confrontation between Kenyan journalists and the government’s self-appointed media regulator, the Media Council.

Under the laws, which were passed despite protests by Kenyan journalists late last year, journalists in the country have to register for accreditation with the Media council.

Journalists must pay a compulsory sum of 2,000 Kenyan Shillings (£15.87) to register, regardless of whether they have registered in the past.

Those who fail to pay face imprisonment.

Foreign journalists are required to pay 10,000 Kenyan Shillings (£79.48) per month, while those working for less than three months will pay 5,000 Kenyan Shillings (£39.73) per month.

A letter from Kenya’s Media Council sent to all media owners said journalists would have to seek accreditation on an annual basis – a move seen as retrogressive by media groups.

Owners are also challenging the legislation, as it states that media houses must pay 20,000 Kenyan Shillings (£158.73) every month to fund ‘self-regulation’.

“[Y]ou have two months to comply or face the risk of deregistration,” it reads.

Eric Orina, secretary general of the Kenya Union of Journalists (KUJ), warned the move by the government would not be taken lightly. The organization would mobilize journalists to the streets to force the withdrawal of the fees demanded, he said.

“Self-regulation is the spirit of the laws and while we support accreditation of journalists we cannot allow the government through the Media Council to decide who practices journalism and who does not,” explained Orina, whose sentiments were echoed by Martin Gitau, chair of the Journalist Association of Kenya.

The Media Council has said it is merely implementing the existing Media Act 2007 and should not be blamed.

“We are a product of negotiation between the media and the government and since we have a legal mandate we have to implement it,” Wachira Waruru, chairman of the Media Council, maintained.

Elias Mbau, the journalist who helped organise demonstrations over another controversial clause in the act that would force journalists to disclose their sources, warned that the move to charge fees on a yearly basis would not be easily accepted.

“Nurses, engineers and lawyers are accepted into practice once; why should we renew accreditation as if it is membership to a club or a professional body?” said Mbau.

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,

Similar posts:

DNA 2008: from outsourcing to in-house, De Persgroep’s ad strategy

March 3rd, 2008 | No Comments | Posted by in Advertising

While other media groups consider outsourcing their ad production, at today’s Digital News Affairs (DNA) conference Christian Van Thillo, CEO of Belgium’s De Persgroup, explained his group’s reverse strategy.

Having started by outsourcing all advertising, Persgroup has recently brought its ad production in-house.

Its Fred advertising production service is similar to that recently launched by the Telegraph in the UK for online advertisers and targets big brands offering the opportunity to create multi-platform, group wide campaigns.

According to Van Thillo, news providers online face ‘more of an economic challenge than a content challenge’.

Keeping advertising production under group control could help broach this challenge, while helping alleviate fears for jobs raised by outsourcing models.

In this video clip, Van Thillo also talks about how forming early partnerships with other publishers helped to protect and grow their revenues from recruitment advertising (originally 20 per cent of De Persgroep’s total income).

[youtube:http://www.youtube.com/watch?v=-Z1uwplpFK0]

Tags: , , , , , , , , , , , , , ,

Similar posts:

@SoE: Telegraph’s Will Lewis: Five things that will define success for media groups in 2020

November 6th, 2007 | No Comments | Posted by in Online Journalism

In the final session of the Society of Editors conference, Will Lewis, editor-in-chief of the Telegraph and its Sunday sister, surmised the five areas he saw as being key for media groups’ success in the digital age:

  • Localisation
  • Personalisation
  • Media groups becoming ‘enablers’ rather than handing down knowledge from on hig
  • Double media- not a just video or just text – a combination of content platforms
  • Being obsessed with the customer – and for the Telegraph, he added, it means consumers in all their guises and not strictly limited to those in the UK

Listen to him outline his vision of the future:

Tags: , , , , , ,

Similar posts:

© Mousetrap Media Ltd. Theme: modified version of Statement