Watch this Google+ Hangout featuring tips for community engagement, moderation and building loyal relationships with your audience.
The Hangout, which marked the 2014 Community Manager Appreciation Day, includes advice from Ed Walker, digital development editor at Trinity Mirror, Hannah Waldram, community manager, EMEA, at Instagram, and magazine publisher Marc Thomas.
Ed, who worked with Hannah and Marc on the eBook Connected, wrote on his blog that the three key things he took away from the Hangout were:
Keep calls to action simple
Offline engagement is just as important as online
Give more attention to those readers who are providing positive input, rather than trolls and “drag-me-downs”
Since riots started in London on Saturday, 6 August, journalists – and many non-journalists, who may or may not think of themselves as citizen reporters – have been using a variety of online tools to tell the story of the riots and subsequent cleanup operation.
Here are five examples:
James Cridland, who is managing director of Media UK, created a Google Map – which has had more than 25,000 views.
Writing on his blog (which is well worth a read), Cridland explains how and why he verified the locations of riots before manually adding reports of unrest to his map one by one.
I realised that, in order for this map to be useful, every entry needed to be verified, and verifiable for others, too. For every report, I searched Google News, Twitter, and major news sites to try and establish some sort of verification. My criteria was that something had to be reported by an established news organisation (BBC, Sky, local newspapers) or by multiple people on Twitter in different ways.
Speaking to Journalism.co.uk, he explained there was much rumour and many unsubstantiated reports on Twitter, particularly about Manchester where police responded by repeatedly announcing they had not had reports of copycat riots.
A lot of people don’t know how to check and verify. It just shows that the editor’s job is still a very safe one.
Hannah Waldram, who is community co-ordinator at the Guardian, “used Yahoo Pipes, co-location community tools and Google Maps to create a map showing tweets generated from postcode areas in London during the riots”. A post on the OUseful blog explains exactly how this is done.
Waldram told Journalism.co.uk how the map she created last night works:
The map picks up on geotagged tweets using the #Londonriots hashtag in a five km radium around four post code areas in London where reports of rioting were coming in.
It effectively gives a snapshot of tweets coming from a certain area at a certain time – some of the tweets from people at home watching the news and some appearing to be eyewitness reports of the action unfolding.
Tumblr has been used to report the Birmingham riots, including photos and a statement from West Midlands Police with the ‘ask a question’ function being put to hugely effective use.
4. Curation tools
Curation tools such as Storify, used to great effect here by Joseph Stashko to report on Lewisham; Storyful, used here to tell the story of the cleanup; Bundlr used here to report the Birmingham riots, and Chirpstory, used here to show tweets on the unravelling Tottenham riots, have been used to curate photos, tweets, maps and videos.
Yesterday afternoon Guardian News & Media announced its three new beat bloggers, part of the Guardian Local initiative.
The Local project is an “experimental small-scale community approach to local newsgathering,” according to launch editor Sarah Hartley.
We had a tremendous response to the advertised positions and, as the Local launch editor, I’m delighted to announce that the project has reached an important milestone, with the appointment of three journalists to take on the new roles in the three cities.
Tom Allan, Hannah Waldram and John Baron have been based at the Guardian’s offices in Kings Place this week to undergo training and will be starting work on their beats of Edinburgh, Cardiff and Leeds respectively from next week. The Local blogs will be launched during the first half of this year although no dates have been confirmed.
I’m thrilled that these talented journalists have joined this exciting new venture at such an important time, and more details will be announced in the coming months.
Just as we like to supply you with fresh and innovative tips every day, we’re recommending journalists to follow online too. They might be from any sector of the industry: please send suggestions (you can nominate yourself) to judith or laura at journalism.co.uk; or to @journalismnews.