Tag Archives: Guardian News&Media

FT.com: Guardian considered six different pay models

This FT interview with Guardian Media Group chief executive Carolyn McCall reveals some  background on the company’s pay wall strategy. The company discussed six different models, including a pay wall, but McCall said there was no  evidence for the commercial success of pay walls:

“It is not really the way the web works. That is not to say there are not areas of specialist content that cannot be charged for,” she says.

Finally, this nugget:

Ms McCall dismisses the idea of any changes in the Guardian’s senior management – which is known to hold the firm view that freedom of news takes precedence over any business model – as “preposterous”.

Full story at this link…

Possibility of more redundancies at the Guardian; GNM losing £100,000 a day

Fifty editorial jobs needed to be cut at Guardian News&Media as part of an attempt to reduce costs by £10 million, it was announced in May this year. Now it looks like there could be more jobs at risk, as the managing director of Guardian News & Media, Tim Brooks, told staff in a memo posted on the Guardian’s intranet.

“We are looking at everything – literally everything – that we do, to see how we can economise, and we will do whatever we can to keep the impact on staff to a minimum. However, because the biggest portion of our costs is people’s salaries, we have to review staffing levels,” he said.

GNM was losing £100,000 a day – a rate that cannot be afforded by its parent company, Guardian Media Group, Brooks said.

‘Why Journalism Matters’ by Alan Rusbridger (@arusbridger): the video

Journalism.co.uk coverage of ‘Why Journalism Matters’ by Guardian News&Media editor-in-chief Alan Rusbridger at the British Academy on Wednesday evening:

Also worth a read:

You can now watch the speech for yourself, thanks to the Media Standards Trust (@newsmatters). Part one below, and the rest to follow on the organisation’s YouTube channel.