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	<title>Editors&#039; Blog &#124; Journalism.co.uk &#187; executive producer</title>
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	<link>http://blogs.journalism.co.uk</link>
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		<title>MSN UK signs up with PressDisplay to add newspaper e-editions to site</title>
		<link>http://blogs.journalism.co.uk/2009/09/03/msn-uk-signs-up-with-pressdisplay-to-add-newspaper-e-editions-to-site/</link>
		<comments>http://blogs.journalism.co.uk/2009/09/03/msn-uk-signs-up-with-pressdisplay-to-add-newspaper-e-editions-to-site/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 11:28:13 +0000</pubDate>
		<dc:creator>Donna Goddard</dc:creator>
				<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[digital editions]]></category>
		<category><![CDATA[e-editions]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[GBP]]></category>
		<category><![CDATA[guardian]]></category>
		<category><![CDATA[Marketwire]]></category>
		<category><![CDATA[msn]]></category>
		<category><![CDATA[msn uk]]></category>
		<category><![CDATA[NewspaperDirect]]></category>
		<category><![CDATA[pence]]></category>
		<category><![CDATA[Peter Bale]]></category>
		<category><![CDATA[PressDisplay]]></category>
		<category><![CDATA[PressDisplay.com]]></category>
		<category><![CDATA[search preferences]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[the australian]]></category>
		<category><![CDATA[The Times]]></category>
		<category><![CDATA[Washington Post]]></category>
		<category><![CDATA[Web portal]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/?p=13543</guid>
		<description><![CDATA[Tweet MSN UK will now feature its own version of PressDisplay.com, which provides an archive of digital editions of newspapers and magazines, according to a press release from earlier in the week. PressDisplay, which is owned by newspaper distribution firm NewspaperDirect, features e-editions of titles including the Times, Guardian, Washington Post and the Australian. The [...]]]></description>
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<p>MSN UK will now feature its own version of <a href="http://www.pressdisplay.com/pressdisplay/viewer.aspx" target="_blank">PressDisplay.com</a>, which provides an archive of digital editions of newspapers and magazines, according to <a href="http://www.marketwire.com/press-release/Newspaperdirect-Inc-1037955.html" target="_blank">a press release from earlier in the week</a>.</p>
<p>PressDisplay, which is owned by <a href="http://www.newspaperdirect.com/" target="_blank">newspaper distribution firm NewspaperDirect</a>, features e-editions of titles including the Times, Guardian, Washington Post and the Australian.</p>
<p><img class="size-full wp-image-13647 alignleft" title="MSN PressDisplay" src="http://blogs.journalism.co.uk/editors/wp-content/uploads/2009/09/msnpressdisplay.jpg" alt="MSN PressDisplay" width="158" height="334" />The new feature on the web portal will be branded as MSN PressDisplay and will give users free access to the front page and two stories from any publication on the day of print. To access more stories and back issues, users will be required to register with PressDisplay and offered subscription offers, starting at 79p to buy a credit to view another article.</p>
<p>The service offers different packages for personal and corporate use including greater access to archived editions, for example, the £79.95 &#8216;Corporate Unlimited&#8217; lets subscribers go back up to 60 days in the archive.</p>
<p>Titles can be searched by country, language or browsed alphabetically, and search preferences can be saved by individual users.</p>
<p>The service is compatible with iPhones, Blackberry and eReaders, the release said and also offers interactive features &#8211; such as the ability to comment on articles and share them via social networks or email.</p>
<p>&#8220;Together we have been able to deliver innovative features which give consumers access to a huge number of publications on the great NewspaperDirect interface. At a time when the survival of newspapers is being questioned we see this as a great outlet for newspaper content,&#8221; said Peter Bale, MSN executive producer, in the release.</p>
<p>MSN UK also recently launched <a href="http://www.journalism.co.uk/5/articles/535604.php" target="_blank">its local news and information site MSN Local</a>.</p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2008/01/11/die-zeit-newspaper-opens-free-archive-of-250000-articles/" rel="bookmark" title="January 11, 2008">Die Zeit newspaper opens free archive of 250,000 articles</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/06/13/times-opens-up-200-year-digital-archive/" rel="bookmark" title="June 13, 2008">Times opens up 200-year digital archive</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/11/01/newspaper-image-recognition-app-paperboy-launches-for-uk-titles/" rel="bookmark" title="November 1, 2011">Newspaper image recognition app Paperboy launches for UK titles</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/10/12/paperboy-app-take-a-photo-of-newspaper-article-to-find-the-digital-edition/" rel="bookmark" title="October 12, 2011">Paperboy app: Take a photo of newspaper article to find the digital edition</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/09/16/paidcontentuk-times-to-charge-for-online-archive/" rel="bookmark" title="September 16, 2008">paidContent:UK: Times to charge for online archive</a></li>
</ul><!-- Similar Posts took 5.666 ms -->]]></content:encoded>
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		<title>Telegraph.co.uk: MSN discussing hyperlocal partnerships with local papers</title>
		<link>http://blogs.journalism.co.uk/2009/07/30/telegraph-co-uk-msn-discussing-hyperlocal-partnerships-with-local-papers/</link>
		<comments>http://blogs.journalism.co.uk/2009/07/30/telegraph-co-uk-msn-discussing-hyperlocal-partnerships-with-local-papers/#comments</comments>
		<pubDate>Thu, 30 Jul 2009 07:56:03 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[Editors' pick]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Online Journalism]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Hyperlocal]]></category>
		<category><![CDATA[Local newspapers]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[msn]]></category>
		<category><![CDATA[MSN Local]]></category>
		<category><![CDATA[Peter Bale]]></category>
		<category><![CDATA[search partnership]]></category>
		<category><![CDATA[Telegraph.co.uk]]></category>
		<category><![CDATA[the Telegraph]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/?p=12573</guid>
		<description><![CDATA[Tweet Microsoft has been very chatty this week &#8211; see its long-awaited announcement of a search partnership with Yahoo. On top of this and following the launch of the data-rich MSN Local, MSN executive producer Peter Bale told the Telegraph that the site was hoping to take feeds from local newspapers and map the content. [...]]]></description>
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<p>Microsoft has been very chatty this week &#8211; see its long-awaited announcement of <a href="http://www.telegraph.co.uk/technology/news/5931976/Microsoft-and-Yahoo-strike-search-deal-to-challenge-Googles-dominance.html" target="_blank">a search partnership with Yahoo</a>.</p>
<p>On top of this and following the launch of the data-rich <a href="http://local.uk.msn.com/" target="_blank">MSN Local</a>, MSN executive producer Peter Bale told the Telegraph that the site was hoping to take feeds from local newspapers and map the content.</p>
<p>&#8220;Hyperlocal    news online has never been more important and we think this is a really    interesting growth area,&#8221; he said.</p>
<p>Payment for the feeds is a possibility or a linking/traffic driving arrangement could be made, he added.</p>
<p><a href="http://www.telegraph.co.uk/technology/microsoft/5925939/Microsoft-in-partner-talks-with-local-newspapers.html">Full post at this link&#8230;</a></p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2010/06/21/lgeo-research-where-do-local-authorities-fit-in-the-hyperlocal-media-landscape/" rel="bookmark" title="June 21, 2010">LGEO Research: Where do local authorities fit in the hyperlocal media landscape?</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/02/22/journal-local-birmingham-students-launch-hyperlocal-news-agency/" rel="bookmark" title="February 22, 2011">Journal Local: Birmingham journalism students launch hyperlocal news agency</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/11/23/towards-a-hyperlocal-business-model/" rel="bookmark" title="November 23, 2010">Towards a hyperlocal business model?</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/09/01/lost-remote-hyperlocal-is-not-everything-local/" rel="bookmark" title="September 1, 2009">Lost Remote: &#8216;Hyperlocal&#8217; is not everything local</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/06/03/digital-strategy-why-camden-council-is-moving-into-hyperlocal-websites/" rel="bookmark" title="June 3, 2010">Digital Strategy: Why Camden council is moving into hyperlocal websites</a></li>
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		<title>Microsoft&#8217;s Photosynth as a storytelling tool</title>
		<link>http://blogs.journalism.co.uk/2009/02/27/microsofts-photosynth-as-a-storytelling-tool/</link>
		<comments>http://blogs.journalism.co.uk/2009/02/27/microsofts-photosynth-as-a-storytelling-tool/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 15:43:06 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Handy tools and technology]]></category>
		<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Association of Online Publisher]]></category>
		<category><![CDATA[car interiors]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[deep zoom]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Journalism.co.uk]]></category>
		<category><![CDATA[location]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[Microsoft Corporation]]></category>
		<category><![CDATA[Peter Bale]]></category>
		<category><![CDATA[Photosynth]]></category>
		<category><![CDATA[Silverlight]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[visual storytelling tool]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/?p=8540</guid>
		<description><![CDATA[Tweet Speaking at yesterday&#8217;s Association of Online Publisher&#8217;s (AOP) editorial technologies event, Microsoft executive producer Peter Bale extolled the virtues of Photosynth as a new visual storytelling tool. The experimental, but publicly available tool, was used by CNN in its coverage of the Obama inauguration to thread 100s of photos together. These create a scenic [...]]]></description>
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<p>Speaking at yesterday&#8217;s <a href="http://www.ukaop.org.uk" target="_blank">Association of Online Publisher&#8217;s (AOP)</a> editorial technologies event, Microsoft executive producer Peter Bale extolled the virtues of <a href="http://livelabs.com/photosynth/" target="_blank">Photosynth</a> as a new visual storytelling tool.</p>
<p>The experimental, but publicly available tool, was <a href="http://www.cnn.com/SPECIALS/2009/44.president/inauguration/themoment/" target="_blank">used by CNN in its coverage of the Obama inauguration</a> to thread 100s of photos together. These create a scenic panorama but can also be drilled into using additional feature <a href="http://livelabs.com/blog/seadragon/silverlight-2-deep-zoom/" target="_blank">Deep Zoom</a>:</p>
<p><img class="alignnone size-full wp-image-8543" title="Screenshot of CNN's inauguration website" src="http://blogs.journalism.co.uk/editors/wp-content/uploads/2009/02/cnninaug.jpg" alt="Screenshot of CNN's inauguration website" width="407" height="253" /></p>
<p>Within MSN its being used five or six times a week and the team are learning more about its capabilities with each use, Bale told Journalism.co.uk.</p>
<p>The product is being deployed commercially e.g for motoring sections to show car interiors in high detail. MSN also used PhotoSynth to display professional and user-contributed images during the recent heavy snowfall in the UK.</p>
<p>&#8220;What we&#8217;d like to do a lot more of is multiple crowd-contributed pictures where you can get several hundred or thousand people contributing a picture of a similar event, stitched together in a communal panorama,&#8221; he explained.</p>
<p>Photosynth works in combination with Microsoft&#8217;s alternative to Flash, Silverlight, which Bale says is ideally set up to enable map mash-ups and overlaying other content onto the threaded images.</p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2008/01/02/benazir-bhutto-assassination-the-citizen-and-pro-photojournalist-takes/" rel="bookmark" title="January 2, 2008">Benazir Bhutto assassination: the citizen and pro photojournalist takes</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/07/07/looking-back-on-the-77-bombings-and-the-birth-of-user-generated-content/" rel="bookmark" title="July 7, 2010">Looking back on the 7/7 bombings and the birth of user-generated content</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/11/05/readwriteweb-google-allows-readers-to-customise-news/" rel="bookmark" title="November 5, 2009">ReadWriteWeb: Google allows readers to customise news</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/04/30/out-law-com-german-court-rules-that-google-image-search-results-do-not-infringe-copyright/" rel="bookmark" title="April 30, 2010">Out-law.com: German court rules that Google image search results do not infringe copyright</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/12/13/guardian-jeremy-vine-to-quit-panorama/" rel="bookmark" title="December 13, 2010">Guardian: Jeremy Vine to quit Panorama</a></li>
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		<title>MTV UK&#8217;s relaunched news site live today</title>
		<link>http://blogs.journalism.co.uk/2008/06/09/mtv-uks-relaunched-news-site-live-today/</link>
		<comments>http://blogs.journalism.co.uk/2008/06/09/mtv-uks-relaunched-news-site-live-today/#comments</comments>
		<pubDate>Mon, 09 Jun 2008 15:44:28 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[executive producer]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[Lisa Stokoe]]></category>
		<category><![CDATA[MTV News]]></category>
		<category><![CDATA[MTV UK]]></category>
		<category><![CDATA[mtv.co.uk]]></category>
		<category><![CDATA[refreshed news site]]></category>
		<category><![CDATA[relaunched news site]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/06/09/mtv-uks-relaunched-news-site-live-today/</guid>
		<description><![CDATA[Tweet MTV UK has redesigned its news website to ramp up its multimedia offering. More video content, blogs and podcasts have been introduced to the revamped site, which went live today. &#8220;MTV News is evolving and adapting to suit our viewers&#8217; needs giving them access to the content they want across multiple platforms,&#8221; says Lisa [...]]]></description>
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<p><a href="http://www.mtv.co.uk">MTV UK</a> has redesigned its <a href="http://www.mtv.co.uk/news">news website</a> to ramp up its multimedia offering.<br />
More video content, blogs and podcasts have been introduced to the revamped site, which went live today.</p>
<p>&#8220;MTV News is evolving and adapting to suit our viewers&#8217; needs giving them access to the content they want across multiple platforms,&#8221; says Lisa Stokoe, executive producer of MTV News, in a press release.</p>
<p>&#8220;The success of the news section on mtv.co.uk suggests our users are keen to read entertainment news online, and the refreshed news site ensures that MTV News will become a one-stop destination for all music, celebrity and entertainment news&#8221;.</p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2008/11/12/online-video-site-mashercom-now-live/" rel="bookmark" title="November 12, 2008">Online video site, Masher.com, now live</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/07/10/hellomagazine-revamps-health-and-beauty-section/" rel="bookmark" title="July 10, 2008">Hellomagazine revamps health and beauty section</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/07/10/editors-weblog-la-times-blogs-for-politics-news-for-celebrities/" rel="bookmark" title="July 10, 2008">Editors Weblog: LA Times: blogs for politics, news for celebrities</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/08/19/cnet-relaunches-gamespot-website/" rel="bookmark" title="August 19, 2008">CNET relaunches GameSpot website</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/09/03/propublica-hires-t-christian-miller-dan-nguyen-and-lisa-schwartz-completes-staffing/" rel="bookmark" title="September 3, 2008">ProPublica hires T. Christian Miller, Dan Nguyen and Lisa Schwartz, completes staffing</a></li>
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		<item>
		<title>MSN mashes blogs and entertainment maps</title>
		<link>http://blogs.journalism.co.uk/2008/05/13/msn-mashes-blogs-and-entertainment-maps/</link>
		<comments>http://blogs.journalism.co.uk/2008/05/13/msn-mashes-blogs-and-entertainment-maps/#comments</comments>
		<pubDate>Tue, 13 May 2008 12:05:50 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[established mapping services]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Mapping]]></category>
		<category><![CDATA[msn]]></category>
		<category><![CDATA[MSN.co.uk]]></category>
		<category><![CDATA[Peter Bale]]></category>
		<category><![CDATA[United Kingdom]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/05/13/msn-mashes-blogs-and-entertainment-maps/</guid>
		<description><![CDATA[Tweet MSN has created two new mapping tools using content from its blogging and entertainment channels. The SpacesVision map displays updates from bloggers on the site&#8217;s Live Spaces platform in almost real-time. It describes itself as the latest stage in the &#8216;vision map genre&#8217; following established mapping services FlickrVision and TwitterVision. Meanwhile the Celebrity Spotter [...]]]></description>
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<p><a href="http://www.msn.co.uk">MSN</a> has created two new mapping tools using content from its blogging and entertainment channels.</p>
<p>The <a href="http://specials.uk.msn.com/liveSpacesVision/default.aspx">SpacesVision</a> map displays updates from bloggers on the site&#8217;s <a href="http://home.services.spaces.live.com/">Live Spaces platform</a> in almost real-time.</p>
<p>It describes itself as the latest stage in the &#8216;vision map genre&#8217; following established mapping services <a href="http://flickrvision.com">FlickrVision</a> and <a href="http://www.twittervision.com">TwitterVision</a>.</p>
<p>Meanwhile the <a href="http://entertainment.uk.msn.com/celebrity/celebrity-spotter">Celebrity Spotter</a> tool mashes up a feed of events with a live map to pinpoint where celebrities will be in the UK over the next four weeks.</p>
<p>Peter Bale, executive producer of MSN.co.uk, said the two creations were &#8216;just the start&#8217; of the site&#8217;s experiments with mash ups.</p>
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<li><a href="http://blogs.journalism.co.uk/2011/09/06/tool-of-the-week-for-journalists-dipity-timelines/" rel="bookmark" title="September 6, 2011">Tool of the week for journalists &#8211; Dipity timelines</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/07/16/nieman-journalism-lab-how-ushahidi-can-be-use-by-media-organisations/" rel="bookmark" title="July 16, 2010">Nieman Journalism Lab: How Ushahidi can be use by media organisations</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/09/13/tool-of-the-week-for-journalists-batchgeo-for-mapping-data/" rel="bookmark" title="September 13, 2011">Tool of the week for journalists &#8211; Batchgeo, for mapping data</a></li>

<li><a href="http://blogs.journalism.co.uk/2012/04/19/storify-stories-now-on-news-reader-app-pulse/" rel="bookmark" title="April 19, 2012">Storify stories now on news reader app Pulse</a></li>
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		<title>Innovations in Journalism &#8211; Gnooze.com</title>
		<link>http://blogs.journalism.co.uk/2008/04/14/innovations-in-journalism-gnoozecom/</link>
		<comments>http://blogs.journalism.co.uk/2008/04/14/innovations-in-journalism-gnoozecom/#comments</comments>
		<pubDate>Mon, 14 Apr 2008 11:05:44 +0000</pubDate>
		<dc:creator>cathy_relf</dc:creator>
				<category><![CDATA[Broadcasting]]></category>
		<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Online Journalism]]></category>
		<category><![CDATA[daily internet comedic news program]]></category>
		<category><![CDATA[Digital video]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Funny]]></category>
		<category><![CDATA[Innovations in Journalism]]></category>
		<category><![CDATA[internet shows]]></category>
		<category><![CDATA[journalist]]></category>
		<category><![CDATA[newspaper giant]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[writer and executive producer]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/04/14/innovations-in-journalism-gnoozecom/</guid>
		<description><![CDATA[Tweet We give developers the opportunity to tell us journalists why we should sit up and pay attention to the sites and devices they are working on. Today, don;t take your journalism too seriously &#8211; it’s the daily internet comedic news program Gnooze. 1) Who are you and what&#8217;s it all about? I&#8217;m Marta Costello, [...]]]></description>
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<p><em><em><em>We give developers the <a href="http://blogs.journalism.co.uk/editors/category/innovations-in-journalism/">opportunity to tell us journalists why we should sit up and pay attention to the sites and devices they are working on</a>. Today, don;t take your journalism too seriously &#8211; it’s <em>the daily internet comedic news program <a href="http://gnooze.com/">Gnooze</a>.</em></em></em></em></p>
<p><a href="http://blogs.journalism.co.uk/editors/wp-content/uploads/2008/04/gnooze.jpg" title="gnooze.jpg"><img src="http://blogs.journalism.co.uk/editors/wp-content/uploads/2008/04/gnooze.jpg" alt="gnooze.jpg" /></a></p>
<p><strong>1) Who are you and what&#8217;s it all about?</strong><br />
I&#8217;m Marta Costello, host, writer and executive producer of the daily internet comedic news program, Gnooze.  Myself and Brain Bartelt make up make up <a href="http://www.amazingcosbars.com/">Amazing Cosbars Productions</a>, a two-person team, jack-of-all-trades TV/film/internet circus act.  Gnooze is our latest brainchild.</p>
<p>Gnooze is a three-ish minute, news of the day improv/scripted update told from all sides of the story.</p>
<p><strong>2) Why would this be useful to a journalist?</strong><br />
As you know, the news model is changing.  Seven years ago, I was part of an effort to &#8220;converge&#8221; a newsroom, to make the internet a third prong of dissemination for the media outfit.  Now less than a decade later, the idea that one would have to actively converge a newsroom is completely defunct.</p>
<p>The internet is no longer an addendum to an established television or newspaper giant: it is a primary source of global information.   We&#8217;re hopeful that Gnooze and other internet shows like it can be part of a return to the early days of journalism, reporting designed to share information, not just to get ratings.</p>
<p><strong>3) Is this it, or is there more to come?</strong><br />
With any luck, there are many more to come.</p>
<p><strong>4) Why are you doing this?</strong><br />
When we began in August 2007, the goal was mainly to get in the habit of daily production and build an audience that would hopefully carry over to future endeavors.</p>
<p>However, as our base has grown and our focus refined, it became apparent to me that perhaps we could be a force in changing the face of journalism today.  I refuse to get caught up in the hype, the breathless reporting of non-news just because everyone else is leading with it.</p>
<p><strong>5) What does it cost to use it?</strong><br />
Free!</p>
<p><strong>6) How will you make it pay?</strong><br />
We&#8217;ve already had some interest from investors.  However, we&#8217;d prefer to generate revenue from advertisers and sponsors.</p>
<strong>Similar Posts:</strong><ul class="similar-posts"><li><a href="http://blogs.journalism.co.uk/2010/12/15/ap-confirms-internship-program-will-be-put-on-hold/" rel="bookmark" title="December 15, 2010">AP confirms internship program will be put on hold</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/02/25/editorpublisher-obama-book-to-fund-new-journalism-scholarship-programme/" rel="bookmark" title="February 25, 2009">Editor&amp;Publisher: Obama book to fund new journalism scholarship programme</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/12/05/inside-the-manchester-evening-news-newsroom/" rel="bookmark" title="December 5, 2008">Updated: Inside the Manchester Evening News&#8217; newsroom</a></li>

<li><a href="http://blogs.journalism.co.uk/2009/04/22/asne-newspaper-staff-numbers-fall-as-online-journalists-rise/" rel="bookmark" title="April 22, 2009">ASNE: Newspaper staff numbers fall, as online journalists rise</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/08/05/active-duty-marines-reverse-embedded-at-cnn-money-chicago-tribune/" rel="bookmark" title="August 5, 2010">Active-duty Marines &#8216;reverse embedded&#8217; at CNN Money, Chicago Tribune</a></li>
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		<title>AP pushing 250 stories a week through its newly launched YouTube channel</title>
		<link>http://blogs.journalism.co.uk/2008/03/12/ap-pushing-250-stories-a-week-through-its-newly-launched-youtube-channel/</link>
		<comments>http://blogs.journalism.co.uk/2008/03/12/ap-pushing-250-stories-a-week-through-its-newly-launched-youtube-channel/#comments</comments>
		<pubDate>Wed, 12 Mar 2008 12:55:58 +0000</pubDate>
		<dc:creator>Oliver Luft</dc:creator>
				<category><![CDATA[Online Journalism]]></category>
		<category><![CDATA[AP]]></category>
		<category><![CDATA[AP Online]]></category>
		<category><![CDATA[AP Online Video]]></category>
		<category><![CDATA[Digital video]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Kevin Roach]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[The Associated Press]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/03/12/ap-pushing-250-stories-a-week-through-its-newly-launched-youtube-channel/</guid>
		<description><![CDATA[Tweet The Associated Press is pushing up to 250 news videos through its YouTube channel every week, according to Beet.tv. Though it launched little over a month ago the channel already has 1,671 videos, edited packages and raw footage of events, stored online for users to watch and drop into their own sites and blogs [...]]]></description>
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<p>The Associated Press is pushing up to 250 news videos through its <a href="http://www.youtube.com/user/AssociatedPress">YouTube channel</a> every week, according to <a href="http://www.beet.tv/2008/03/the-associated.html">Beet.tv</a>.</p>
<p>Though it launched little over a month ago the channel already has <a href="http://www.youtube.com/profile_videos?user=AssociatedPress">1,671</a> videos, edited packages and raw footage of events, stored online for users to watch and drop into their own sites and blogs &#8211; although breaking news seems to be kept off the channel.</p>
<p>Kevin Roach, executive producer of AP Online Video, told Beet.tv: &#8220;Licensing content to these outlets is a way of protecting the value of AP&#8217;s news in an environment where it is easy for a user to post our content without permission or payment. Showcasing video clips on You Tube is in keeping with AP&#8217;s board-approved commercial strategy to protect our intellectual property and to help AP offset the costs of its global newsgathering operation. We&#8217;re monitoring our foray into social media closely.&#8221;</p>
<span style="text-align:center; display: block;"><a href="http://blogs.journalism.co.uk/2008/03/12/ap-pushing-250-stories-a-week-through-its-newly-launched-youtube-channel/"><img src="http://img.youtube.com/vi/cw8GZifExFk/2.jpg" alt="" /></a></span>
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<li><a href="http://blogs.journalism.co.uk/2008/01/07/nbc-provides-code-to-embed-news-shows/" rel="bookmark" title="January 7, 2008">NBC provides code to embed news shows</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/08/20/itn-on-in-video-deal-with-daily-motion/" rel="bookmark" title="August 20, 2008">ITN On in video deal with Daily Motion</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/02/01/follow-beet-tvs-online-video-journalism-summit/" rel="bookmark" title="February 1, 2011">Follow Beet.TV&#8217;s Online Video Journalism Summit</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/05/20/channel-4-news-embeds-video-in-news-stories/" rel="bookmark" title="May 20, 2008">Channel 4 News embeds video in news stories</a></li>
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		<title>Breaking news of the UK Earthquake online and off</title>
		<link>http://blogs.journalism.co.uk/2008/02/28/breaking-news-of-the-uk-earthquake-online-and-off/</link>
		<comments>http://blogs.journalism.co.uk/2008/02/28/breaking-news-of-the-uk-earthquake-online-and-off/#comments</comments>
		<pubDate>Thu, 28 Feb 2008 11:44:56 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[Online Journalism]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[Dave Lee]]></category>
		<category><![CDATA[earthquake]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Julian March]]></category>
		<category><![CDATA[location]]></category>
		<category><![CDATA[online and radio coverage]]></category>
		<category><![CDATA[quake]]></category>
		<category><![CDATA[Sky]]></category>
		<category><![CDATA[the Nottingham Evening Post]]></category>
		<category><![CDATA[uk]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/02/28/breaking-news-of-the-uk-earthquake-online-and-off/</guid>
		<description><![CDATA[Tweet News of an earthquake that struck the UK in the early hours of Wednesday morning caused a surge in traffic to Sky.com/news with more page impressions recorded on the site at 1am than 9am, the site&#8217;s executive producer Julian March writes on the Editors&#8217; Blog. A similar effect was experienced by the Nottingham Evening [...]]]></description>
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<p>News of an earthquake that struck the UK in the early hours of Wednesday morning caused a surge in traffic to <a href="http://www.sky.com/news">Sky.com/news</a> with more page impressions recorded on the site at 1am than 9am, <a href="http://skynews7.typepad.com/my_weblog/2008/02/uk-quake-the-af.html">the site&#8217;s executive producer Julian March writes on the Editors&#8217; Blog</a>.</p>
<p>A similar effect was experienced by the <a href="http://www.thisisnottingham.co.uk">Nottingham Evening Post&#8217;s site</a>, <a href="http://www.holdthefrontpage.co.uk/news/080227post.shtml">HoldtheFrontPage reports</a>, after it posted news of the quake within 30 minutes.</p>
<p>The site saw 1,821 readers visit between 1am and 2am &#8211; increasing this to 6,000 by 9am, 20,000 page views and 60 comments on the story &#8211; though it&#8217;s a shame they appear to have only opened this feature from 6am.</p>
<p>Both great examples of why it&#8217;s crucial to break news online &#8211; whether a local or national title &#8211; and get &#8216;ownership&#8217; of the story to keep drawing those viewers back.</p>
<p>The BBC&#8217;s online and radio coverage was hot on the heels of the incident, though the video below &#8211; courtesy of <a href="http://www.dave-lee.org">student journalism blogger Dave Lee</a> &#8211; suggests their TV news had to play catch up.</p>
<p>(I like the idea of competitive news watching between channels)</p>
<span style="text-align:center; display: block;"><a href="http://blogs.journalism.co.uk/2008/02/28/breaking-news-of-the-uk-earthquake-online-and-off/"><img src="http://img.youtube.com/vi/foD0YXHIknQ/2.jpg" alt="" /></a></span>
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<li><a href="http://blogs.journalism.co.uk/2008/07/22/tip-of-the-day-from-journalismcouk-70/" rel="bookmark" title="July 22, 2008">Tip of the day from Journalism.co.uk</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/09/28/jeremy-hunt-providing-local-content-should-be-condition-of-broadcasters-licences/" rel="bookmark" title="September 28, 2010">Jeremy Hunt: Providing local content should be condition of broadcasters&#8217; licences</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/03/01/ugc-links-for-chile-earthquake-recovery/" rel="bookmark" title="March 1, 2010">UGC links for Chile earthquake recovery</a></li>

<li><a href="http://blogs.journalism.co.uk/2010/08/11/ofcom-considers-removal-of-regional-media-ownership-restriction/" rel="bookmark" title="August 11, 2010">Ofcom considers removal of regional media ownership restriction</a></li>
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		<title>TMZ streams live celebrity video from streetcams</title>
		<link>http://blogs.journalism.co.uk/2008/02/20/tmz-streams-live-celebrity-video-from-streetcams/</link>
		<comments>http://blogs.journalism.co.uk/2008/02/20/tmz-streams-live-celebrity-video-from-streetcams/#comments</comments>
		<pubDate>Wed, 20 Feb 2008 12:38:15 +0000</pubDate>
		<dc:creator>Laura Oliver</dc:creator>
				<category><![CDATA[Barron]]></category>
		<category><![CDATA[Britney Spears]]></category>
		<category><![CDATA[Britney Spears' court]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[CNET news]]></category>
		<category><![CDATA[executive producer]]></category>
		<category><![CDATA[Harry Levin]]></category>
		<category><![CDATA[Paris Hilton]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[USA]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://blogs.journalism.co.uk/editors/2008/02/20/tmz-streams-live-celebrity-video-from-streetcams/</guid>
		<description><![CDATA[Tweet Celebrity website TMZ is streaming live video from a network of webcams at key celebrity hangouts in the US, according to a report by CNET news. To create the 24-hour-surveillance-society-meets-celebrity-obsessed-culture venture, the webcams are not stationary, but are operated by crews sent out to different locations, whether these be top restaurants or hot dog [...]]]></description>
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<p>Celebrity website <a href="http://www.tmz.com">TMZ</a> is streaming live video from a network of webcams at key celebrity hangouts in the US, according to <a href="http://www.news.com/TMZ-targets-celebs-with-Webcams/2100-1026_3-6230657.html">a report by CNET news</a>.</p>
<p>To create the 24-hour-surveillance-society-meets-celebrity-obsessed-culture venture, the webcams are not stationary, but are operated by crews sent out to different locations, whether these be top restaurants or hot dog stalls on a street corner.</p>
<p>&#8220;It&#8217;s fun and raw and fresh, and it fits the personality of our site,&#8221; says Harry Levin, executive producer of the site, in the article.</p>
<p>The cameras have already picked up Paris Hilton&#8217;s brother Barron being released on bail and were started during Britney Spears&#8217; court appearances last October.</p>
<p>There&#8217;s nowhere left to hide.</p>
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<li><a href="http://blogs.journalism.co.uk/2008/03/06/record-traffic-as-hellomagazinecom-tops-15-million-users/" rel="bookmark" title="March 6, 2008">Record traffic as hellomagazine.com tops 1.5 million users</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/05/13/msn-mashes-blogs-and-entertainment-maps/" rel="bookmark" title="May 13, 2008">MSN mashes blogs and entertainment maps</a></li>

<li><a href="http://blogs.journalism.co.uk/2008/06/09/mtv-uks-relaunched-news-site-live-today/" rel="bookmark" title="June 9, 2008">MTV UK&#8217;s relaunched news site live today</a></li>

<li><a href="http://blogs.journalism.co.uk/2011/10/07/jpod-lessons-in-digital-storytelling-from-storify-and-the-guardian/" rel="bookmark" title="October 7, 2011">#jpod: Lessons in digital storytelling from Storify and the Guardian</a></li>
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